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billboards Archive


Credit Union Glues Thousands Of Pennies To Billboard, Makes Awesome Mural

Vancity sorted over 60,000 pennies by color and tarnish level, then glued them to a massive billboard to create a mosaic masterpiece.



25 Banking Billboards Reviewed: The Good, Bad & Ugly

The Financial Brand grades over two dozen bank and credit union billboards using three basic criteria: clarity of message, visual style and simplicity.



Advertising Clinic: 6 Tips For Better Banking Billboards

It’s not easy to write a good billboard message. You’ll see why as you examine these 3 examples.



Creative Showcase: Good/Bad Billboards, Qrossword, World Record

A pair of clever "teaser" billboards + two odd ones. Citi publishes a QR-code crossword puzzle. And an Aussie bank breaks a world record. 16 items total in this financial marketing portfolio.



Creative Showcase: Gay Controversy | VW Bus & Zamboni | QR Codes

Bank struggles with gay stereotype. • Advertising "vehicles" drive awareness. • A total of 18 marketing projects from banks and credit unions.


Fun, Summery Loan Promo and Scooter Giveaway

In TFCU's summer promotion, Get Going, the credit union is giving away a pair of Buddy Scooters (with helmets), and each of its 21 branches will award someone a $100 gas card.…


Two Squirrels Go Nuts for First Tech Credit Union

[youtube]GCbGha_xG0k[/youtube] "Chuck & Leroy" Meet Chuck and Leroy, two squirrels going nuts for First Tech Credit Union in a new brand advertising campaign called First Tech Fans. The credit union worked up…


Intentionally Left Bank

"Intentionally left bank," is the only thing Seattle Metro Credit Union's billboard says. How many financial institutions run billboards that look this uncluttered? (Note: This is actually a full-color photo. That's what…


“Save Michigan,” Cries Chemical Bank

It’s no secret. Michigan's economy is all doom and gloom these days, or so it would seem based on what you read in the news. Chemical Bank isn’t hiding from this fact…