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Archive for billboards

Credit Union Glues Thousands Of Pennies To Billboard, Makes Awesome Mural

Credit Union Glues Thousands Of Pennies To Billboard, Makes Awesome Mural

Vancity sorted over 60,000 pennies by color and tarnish level, then glued them to a massive billboard to create a mosaic masterpiece.

 
25 Banking Billboards Reviewed: The Good, Bad & Ugly

25 Banking Billboards Reviewed: The Good, Bad & Ugly

The Financial Brand grades over two dozen bank and credit union billboards using three basic criteria: clarity of message, visual style and simplicity.

 
Advertising Clinic: 6 Tips For Better Banking Billboards

Advertising Clinic: 6 Tips For Better Banking Billboards

It’s not easy to write a good billboard message. You’ll see why as you examine these 3 examples.

 
Creative Showcase: Good/Bad Billboards, Qrossword, World Record

Creative Showcase: Good/Bad Billboards, Qrossword, World Record

A pair of clever "teaser" billboards + two odd ones. Citi publishes a QR-code crossword puzzle. And an Aussie bank breaks a world record. 16 items total in this financial marketing portfolio.

 
Creative Showcase: Gay Controversy | VW Bus & Zamboni | QR Codes

Creative Showcase: Gay Controversy | VW Bus & Zamboni | QR Codes

Bank struggles with gay stereotype. • Advertising "vehicles" drive awareness. • A total of 18 marketing projects from banks and credit unions.

 
Fun, Summery Loan Promo and Scooter Giveaway

Fun, Summery Loan Promo and Scooter Giveaway

In TFCU’s summer promotion, Get Going, the credit union is giving away a pair of Buddy Scooters (with helmets), and each of its 21 branches will award someone a $100 gas card. The campaign is

 
Two Squirrels Go Nuts for First Tech Credit Union

Two Squirrels Go Nuts for First Tech Credit Union

“Chuck & Leroy” Meet Chuck and Leroy, two squirrels going nuts for First Tech Credit Union in a new brand advertising campaign called First Tech Fans. The credit union worked up quite a backstory on

 
Intentionally Left Bank

Intentionally Left Bank

“Intentionally left bank,” is the only thing Seattle Metro Credit Union’s billboard says. How many financial institutions run billboards that look this uncluttered? (Note: This is actually a full-color photo. That’s what Seattle looks like

 
“Save Michigan,” Cries Chemical Bank

“Save Michigan,” Cries Chemical Bank

It’s no secret. Michigan’s economy is all doom and gloom these days, or so it would seem based on what you read in the news. Chemical Bank isn’t hiding from this fact in its latest

 

News briefs for December 21, 2007

Marketing: Blessington & District CU gives a car away at every annual meeting Marketing: American Airlines FCU gives away 5 cars in ‘Road to Success’ campaign Advertising: A regular guy notices and comments on Think

 

News briefs for December 10, 2007

Web 2.0: Fairfax County CU has user-generated TV spot contest Marketing: Kansas CU celebrates 50 years by giving away 1957 Cadillac Politics: Assistant AG in Washington says CUs shouldn’t use the B-word Advertising: Houston CU