How Not to Fail: A Checklist to Make Merger & Acquisition Branch Conversions Easier.   SEE THE LIST

big data Archive

data to dollars200

Turning Consumer Data Into Dollars

The banking industry must leverage consumer data to improve marketing messaging, increase sales and reduce costs.



Predictive Analytics: Think Big, Start Small… Just Start Now!

Predictive analytics helps financial institutions to better understand consumer needs and to provide personalized and contextual experiences.



Data is Banking’s Most Powerful Competitive Weapon

Financial institutions must use data-driven insights to improve the consumer experience, increase sales effectiveness and improve operational efficiency.



Becoming the Amazon of Banking

The power of data analytics is the foundation for winning the customer in the future.



The Billion Dollar Big Data Question

How can financial marketers leverage the huge volumes of information consumers are generating today? That's the billion-dollar big data question.


data analysis200

Data Analytics Critical to Success in Banking

To succeed, financial firms of all sizes must embrace advanced data analytics and leverage consumer insights across the entire organization.



Personalization in Banking: From Novelty to Necessity

Research provides deep insights on the gap between consumer expectations and banking's ability to provide personalized offers and communication.


Path to success200

5 Financial Marketing Trends Driving Conversations and Conversions

The trends and tools impacting financial marketing are evolving at a breakneck pace. Here are five of the biggest that will impact your ROI.


Big Data200

The 5th Age of Banking

Analytics holds the key to better products and an improved consumer experience in banking.


Technology and Science Evolution in the Digital Age

Banking vs. Fintech: A Business Case for ‘Coopetition’

For banking providers and fintech firms to succeed in the future will most likely require new business models and a spirit of partnership.



5 Big Data Trends Impacting Financial Institutions in 2016

In 2016, big data's focus will shift from IT-driven infrastructure projects to business-driven solutions, resulting in operational efficiencies and top-line growth.


Direction Solutions

Top 10 Retail Banking Trends and Predictions for 2016

An annual retail banking forecast of trends compiled from 100 global financial services leaders and industry analysts.



5 Critical Big Data Capabilities Financial Marketers Must Master

Big data could revolutionize banking —from marketing to sales and service— if banks adopt new skills, strategies and a mobile-first mindset.


Welcome Sign

New Customer Onboarding Goes Beyond Slick Marketing

New customers to a financial institution expect a streamlined, efficient, and personalized onboarding experience.


Data Protection

The Importance of a Global Identity Superset

The personal identification solution that is both secure and universally accepted needs to be developed for improved onboarding.


Smartphone with finance and market icons and symbols concept

Mobility, Millennials & Predictive Analytics in Banking

Banks and credit unions must improve mobile offerings, engage millennials and leverage predictive analytics to build contextual engagement.


Human Resources And Crm

Differentiation in Banking Requires Better Data Insights

Big data can create differentiation and business value by providing real-time insights on current and prospective customers.



How Big Data Can Build Trust in Banking

Combining Big Data insights with digital technology in banking will increase trust and enhance the customer experience.