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Captive Indoor Media | Digital Signage Solutions for Financial Institutions

Archive for Barclays

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Citi Bikes

Citi Bikes

Citi is sponsoring a massive 5-year bike sharing program in NYC for a cool $41 million. But any bank or credit union could scale back  
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Slap This Barclays Sticker On Your Phone, Swipe & Pay On The Go

Slap This Barclays Sticker On Your Phone, Swipe & Pay On The Go

Barclays has launched the PayTag, a sticker that can be placed on any mobile phone to equip it with instant NFC compatibility.  
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In Brief: CUs Hit $1 Trillion | Life At BofA | Innovation Loop

In Brief: CUs Hit $1 Trillion | Life At BofA | Innovation Loop

Credit union assets top $1 trillion in the US... An insider's satirical look at life inside Bank of America... Citi and Barclays innovate. Plus 33  
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Barclaycard Introduces First Crowdsourced Social Media Credit Card

Barclaycard Introduces First Crowdsourced Social Media Credit Card

Barclaycard Ring MasterCard empowers cardmembers who will share in profits by influencing card decisions through social media.  
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In Brief: Too Crooked To Fail | $4 Gas | Goodbye Pennies!

In Brief: Too Crooked To Fail | $4 Gas | Goodbye Pennies!

Is BofA too crooked to fail? ...At $4 per gallon, it's time to give fuel away in your promos …Canada cuts pennies from circulation. Plus  
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In Brief: Bank Transfer Day | Chasing Unicorns | Couch Banking

In Brief: Bank Transfer Day | Chasing Unicorns | Couch Banking

Another study examines the impact of Bank Transfer Day… Searching for the ROI of social media is like chasing unicorns… Banking from home on iPads…  
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In Brief: OWS Guerilla Stunt | Banking Instincts | Social Strategies

In Brief: OWS Guerilla Stunt | Banking Instincts | Social Strategies

Occupy Wall Street installs very real-looking guerilla signs on a BofA branch… How consumer banking behaviors evolve… And 30 other headlines.  
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The Top 35 Banks on Facebook

The Top 35 Banks on Facebook

The top 35 banks on Facebook claim nearly nine million fans among them. Of those, 71%, or 6,259,027 fans, belong to the top three. But  
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12 Best Practices in Online Newsrooms for Financial Institutions

12 Best Practices in Online Newsrooms for Financial Institutions

What it takes to build a robust virtual press center and maximize your PR exposure.  
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Human Billboards | Tear Jerker | Freezing Dummy

Human Billboards | Tear Jerker | Freezing Dummy

ING puts real people on billboards. A TV spot will make you cry. Plus 17 more marketing projects in this creative showcase.  
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In Brief: I Love You… I Love You Not | PFM | iPads | GPS

In Brief: I Love You… I Love You Not | PFM | iPads | GPS

Bankers exploit Valentine's Day… iPads open accounts… Banks + PFM should play nice… Gonzobanker tackles GPS… Plus 17 other stories.  
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Creative Showcase: Gay Controversy | VW Bus & Zamboni | QR Codes

Creative Showcase: Gay Controversy | VW Bus & Zamboni | QR Codes

Bank struggles with gay stereotype. • Advertising "vehicles" drive awareness. • A total of 18 marketing projects from banks and credit unions.  
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Branch Showcase: M&T Green | BNZ’s Concept Store | TD’s Slipque

Branch Showcase: M&T Green | BNZ’s Concept Store | TD’s Slipque

A portfolio of 16 branch environments with over 65 photos, including M&T, BNZ, TD, Barclays and more.  
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In Brief: Cheers for Beers, Inside Job, Sword & Shield

In Brief: Cheers for Beers, Inside Job, Sword & Shield

Bank gives beer to new depositors… A blistering documentary of Goldman Sachs… How banks can play offense and defense in social media… Plus 13 more  
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Barclays Takes Branded ‘Innovation Bus’ on Tour

Barclays Takes Branded ‘Innovation Bus’ on Tour

Barclays took a custom, branded bus boasting a lounge, LCD screens, outdoor seating and a private meeting "library" out on tour to promote an innovation  
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Creative Showcase: Salt & Pinkie, iAds, U-Pick ’Em

Creative Showcase: Salt & Pinkie, iAds, U-Pick ’Em

Visa parodies 80’s pop sensation Salt-n-Pepa, plus 15 other financial advertising & marketing projects.  
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In Brief: Hello Branch 2.0 | Checking Webinar | Fun PR

Here are the articles, blog posts and other links from around the web that caught The Financial Brand’s attention this week. Click on hotlinks to  
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56 Sage Street: Barclays Cool Online Money-Management Game

56 Sage Street: Barclays Cool Online Money-Management Game

Barclays has introduced 56 Sage Street, a free, online, single-player money-management game built around an interactive virtual city. The big, Flash-based game is intended to  
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Creative Showcase: Flash Mob, ATM Wrap, Fertilizer

Creative Showcase: Flash Mob, ATM Wrap, Fertilizer

A portfolio of 24 unique, unusual and noteworthy creative marketing initiatives from banks and credit unions around the world, including 19 visual illustrations and 13  
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In Brief: Young Money | RDC First | Name Game

Survey Says… Brand image matters most for bank shoppers Young Money: Insights into Gen-Y’s perspective on money and budgeting Iconic Irony: Ads from financial institutions  
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