Archive for Barclays
Significant Others: Targeting Gays And Lesbians In The Banking Sector
As societal attitudes towards the LGBT community have evolved, so too have financial marketers’ approach to this lucrative target market. What are banks doing and why?
Now Hiring: Barclays, ING Direct, RBC, Citadel FCU
A rundown of 15 good marketing jobs from around the world in retail banking -- everything from a head of "Experience Research" at Barclays in London to VP positions at credit unions.
Barclays Offers Free Public Wi-Fi Across 1,500 Branches
Barclays is the first major UK bank to offer free Wi-Fi access in all its branches. They say it will help staff sell mobile banking solutions to customers.
Best Of The Web: Big Data | Gamification | Social Media Credit Scores
Big data lead some banks to ‘new silk roads,’ but most sit idle on a goldmine of data. Maybe they should toy around with gamification instead... 39 stories total!
Engineering The Right Branch Experience
Instead of trying to build the "branch of the future" or craft some failed "retail" strategy with "stores," hear what branch channel expert David Cavell thinks banks should do instead.
Barclays Goes All-In With 8,500 iPads For Frontline Branch Staff
One of the world's largest banks is giving 8,500 of its employees an early Christmas present: iPads. Why? And what are the iPads for?
Best Of The Web: USAA | Top 5 Trends | Cafe Crazy | iPhone Apps
What makes USAA unique… Top 5 retail banking + tech trends… Capital One goes crazy with new cafés… Top 20 financial apps… Forty headlines in total!
The Gamification Of Retail Banking Services
Gamification is the hot topic among financial marketers these days, and everyone wants to play. But what’s it going to take to win?
In Brief: BofA’s Radical Patents, PFM Is Dead, Gag Order
BofA patents give glimpse at mobile video's radical future… PFM faces challenges… BofA makes social media silence condition on couple's refi… Plus 32 more headlines.
In Brief: Big Data, Branch Strategies, Social Banking
Banks know everything about customers, but swiftly forget all of it… What's the future of branches… Is social banking on the way? Plus 29 more headlines.
In Brief: Kersplat! Eeek! Perks Slashed!
CD rates finally smack the sidewalk... Chase retreats from the student loan market... SunTrust slashed perks on checking accounts... Plus 35 more headlines!
Citi Bikes
Citi is sponsoring a massive 5-year bike sharing program in NYC for a cool $41 million. But any bank or credit union could scale back its own version of this nifty pedal-powered promotion.
Slap This Barclays Sticker On Your Phone, Swipe & Pay On The Go
Barclays has launched the PayTag, a sticker that can be placed on any mobile phone to equip it with instant NFC compatibility.
In Brief: CUs Hit $1 Trillion | Life At BofA | Innovation Loop
Credit union assets top $1 trillion in the US... An insider's satirical look at life inside Bank of America... Citi and Barclays innovate. Plus 33 more headlines.
Barclaycard Introduces First Crowdsourced Social Media Credit Card
Barclaycard Ring MasterCard empowers cardmembers who will share in profits by influencing card decisions through social media.
In Brief: Too Crooked To Fail | $4 Gas | Goodbye Pennies!
Is BofA too crooked to fail? ...At $4 per gallon, it's time to give fuel away in your promos …Canada cuts pennies from circulation. Plus 37 more headlines!
In Brief: Bank Transfer Day | Chasing Unicorns | Couch Banking
Another study examines the impact of Bank Transfer Day… Searching for the ROI of social media is like chasing unicorns… Banking from home on iPads… and 39 other headlines.
In Brief: OWS Guerilla Stunt | Banking Instincts | Social Strategies
Occupy Wall Street installs very real-looking guerilla signs on a BofA branch… How consumer banking behaviors evolve… And 30 other headlines.
The Top 35 Banks on Facebook
The top 35 banks on Facebook claim nearly nine million fans among them. Of those, 71%, or 6,259,027 fans, belong to the top three. But those pages with the most fans don't have much (if
12 Best Practices in Online Newsrooms for Financial Institutions
What it takes to build a robust virtual press center and maximize your PR exposure.
