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The Nominees For Oscars In The Financial Industry Are…
January 24th, 2012
If there were Academy Awards in the financial industry, here would be 15 nominees from last years best banking videos.
Archive for ASB
Branded YouTube Channels: Super Cool, Super Expensive
November 16th, 2011
Ever wondered what's involved with getting one of those cool YouTube pages for your financial institution, with big, bold graphics, fancier interfaces and shorter URLs?
Show and Tell, Switch and Sell
October 17th, 2011
Check out this New Zealand bank's online show-and-tell switching website. It's cool, innovative, interactive …and huge.
The Top 35 Banks on Facebook
September 01st, 2011
The top 35 banks on Facebook claim nearly nine million fans among them. Of those, 71%, or 6,259,027 fans, belong to the top three. But
Customers Chat One-to-One in Bank’s Virtual Facebook Branch
May 26th, 2011
ASB’s real-time, person-to-person banking application is the first of its kind in the retail financial world.
New Visual Trends in Retail Banking Websites
March 23rd, 2011
Bold, bright and dynamic. 7 examples that don’t look anything like bank websites.
How Many Facebook Fans Can Financial Institutions Expect
March 07th, 2011
A study comparing Facebook likes to asset size and customer/member base for 20 banks and 20 credit unions.
What Can Financial Institutions Really Expect from Twitter?
February 28th, 2011
Best and worst case scenarios for the number of followers, broken down by assets and customers.
Creative Showcase: Gay Controversy | VW Bus & Zamboni | QR Codes
January 31st, 2011
Bank struggles with gay stereotype. • Advertising "vehicles" drive awareness. • A total of 18 marketing projects from banks and credit unions.
Hello. I’m the New ASB
December 02nd, 2010
A casual tone and conversational personality are at the center of this banana yellow bank brand.
In Brief: Service 2.0 | iPads | David vs. Goliath
November 26th, 2010
ASB provides account service on Facebook… iPads catching on… Local banks should be growing faster based on their popularity… and 13 other stories.
In Brief: Facebook Branch | ¿Basketball? | CU ‘Loophole’
September 24th, 2010
Here are the articles, blog posts and other links from around the web that caught The Financial Brand’s attention this week. Click on hotlinks to
Creative Showcase: ANZ, ATM Overhaul, Money Shot
May 11th, 2010
A portfolio of 17 unique, unusual and noteworthy creative marketing initiatives from banks and credit unions around the world. Enjoy! (Note: RSS readers will need
