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Datamining Social Media Profiles for Actionable Intelligence
October 24th, 2011
Can social media data drive financial marketing strategies or is this just a pipe dream?
Archive for Aite
The Importance of High-Yield Checking Accounts in a Post-Durbin World
October 19th, 2011
A new research report proves the increasing value of “Reward Checking” accounts to community financial institutions, and that Durbin’s impact will be minimal on such
Social Media ROI vs. ROA: Put Your Money Where Your Word-of-Mouth Is
February 09th, 2011
Even if your ROI is 200% on social media, there's no meaningful impact on ROA unless you make a significant budgetary investment.
The Boston Globe and Banks vs. Credit Unions: A Misguided Argument
December 21st, 2010
Why the Boston Globe and a pair of editorials about community financial institutions were grossly misguided.
Say Hello to The Financial Brand 2.0
October 24th, 2010
Introducing The Financial Brand's new and improved website, with a new Front Page, Sidebar, Archive and much more.
Headlines, snapshots and misc. stories of interest
February 12th, 2009
Here are recent stories of interest from around the web. Click on the hotlinked headlines to read more. Dueling piggy bank messages To feed the
