Mobile Strategies Archive
How will today's banks respond to the needs of an increasingly demanding digital consumer who wants to use their phone for banking?
Increasing the use of digital technologies in banking opens door to growth opportunities and competitive advantages.
Mobile and online banking is becoming a ubiquitous part of daily life – done at work, at the store and even on a date.
Despite increased investment in mobile banking, satisfaction with digital channels has decreased due to increasing expectations.
Banks and credit unions must better understand the unique behaviors and attitudes of today's digital consumer.
Moven's new mobile banking app encourages savings and provides emergency funds with real-time contextual insight.
Banks and credit unions must begin to pay more attention to design principles when developing mobile banking apps in the future.
Traditional banks must develop improved apps to compete with online challengers.