Datahead Archive

visa_moible_payments

4 Ways to Compete for Mobile Payments

If banks and credit unions can't keep payments tied to people's primary accounts, mobile tech will cut them out of the loop.

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rising_rates

Prepare for Rising Rates Before It’s Too Late

More consumers will be shopping online for interest-bearing checking accounts. Are you poised to compete?

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Where Has Mobile Banking Gone Mainstream?

How badly do consumers want mobile banking? It depends. Research reveals varying levels of interest across 12 major metro markets.

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Is Gen-Y The Best Target for Mobile Banking Services?

When marketing mobile banking, banks and credit unions tend to focus all their energy on Gen-Y. But there's a juicier segment to target.

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Cross-Selling to Gen-Y Banking Consumers

72% of of adults under age 30 who are shopping for checking accounts are also in the market for other banking products.

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Consumers Who Bite On Banking Promotions Aren’t Bargain Hunters

You'd think consumers who go for bank promotions might be your stereotypical deal-seekers and bargain hunters. But you'd be wrong…

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due_now

More People Make Mobile Bill Payments Than Smoke Cigarettes

In the last year, the percent of smartphone owners making mobile payments grew by 36%.

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What Mobile Bankers Want

Research based on consumers' actual shopping patterns reveals that mobile bankers are demanding, and expect an array of modern features.

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Branch Visibility Sways Most Shoppers to Larger Institutions

When consumers look for new a bank, they consistently pick institutions with branch and ATM locations near where they work or live.

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Who Wants a Reloadable Debit Card vs. a Checking Account?

Are reloadable debit cards a viable alternative to checking accounts? Or are they a solution for the unbanked? Here's what the data says.

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p2p

Mobile P2P Is Growing, But Banks and Credit Unions Are Losing the Race

The banking industry is losing its stranglehold on consumers’ cash management tools, and mobile P2P payments are one of the key battles.

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disgusted_face

Data Proves Bad Banking Experiences Hurt Customer Acquisition

48% of consumers looking for a new checking account eliminate at least one institution. Why? Four out of five cite a previous bad experience.

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Consumers Shop For Checking Accounts With Email Alerts

44% of all shoppers looking for a new checking account want email alerts. The pickier the shopper, the more they want email alerts.

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Why Some Consumers Like Big Banks and Others Like Small Credit Unions

Fee sensitive shoppers choose small financial institutions, while big banks are winning the word-of-mouth referral race.

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Consumer Checking Account Trendwatch 2014

Checking account features that make banking more convenient and accessible will continue to gain traction in 2014… and that means mobile.

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Top 10 Checking Account Shopping Trends in 2013

In 2013, over 500,000 consumers visited FindABetterBank to shop for a new checking account. Here are 10 trends to wrap-up the year.

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mobile_bomb

Are Branches Doomed By Mobile Banking?

Most consumers can imagine they’ll bank 100% digitally in the future, even those who love branches and check writing.

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20_dollar_bill

Age Trumps Income When Targeting Checking Account Consumers

The banking industry usually segments based on income, but age is a better predictor of checking account choices, behaviors and profitability.

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meh

Meh… Consumers Who Don’t Care Choose Regional Banks

Financial shoppers that aren't particularly interested in any specific account features are most likely to choose a regional bank.

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debit_card_closeup

Who Cares About Debit Reward Cards?

Financial institutions offer checking account features that few consumers care about. All people really want is mobile banking and free ATMs.

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