Social Media Archive
The top 100 banks added 348,948 new Twitter followers in the fourth quarter of 2013, with the top 10 accounting 65% of that growth.
The top 100 credit unions collectively added over 35,000 new Twitter followers in Q4 2013, but nearly 70% of those came from the top 10.
In Q4 2013, the top 100 financial institutions generated over 34 million YouTube video views, but only 3.4% come from credit unions.
The top 100 credit unions on YouTube have generated 5.7 million all-time video views — nearly 1 million in Q4 2013 alone.
Here are the top 100 financial institutions in retail banking based on their Facebook, Twitter and YouTube stats in the third quarter of 2013.