Mobile & Tablets Archive
BBVA’s recent acquisition of Simple shows how important the digital channel has become, and what it will take for banks to catch up.
When marketing mobile banking, banks and credit unions tend to focus all their energy on Gen-Y. But there's a juicier segment to target.
Customers Bank will launch one of America's first virtual banks built entirely on a mobile banking platform. See it here first.
60% of those who switch banks say mobile banking was an big part of their decision. This report says banks must innovate to stay relevant.
Smaller institutions don't have to concede the battle for mobile bankers to big boys. Here's how they can use their size as an advantage.
Skyrocketing smartphone adoption is a powerful motivator for bank marketers, but it requires careful thought to get your strategy right.
Banks are rolling out free mobile apps that help consumers find new homes so they can market their mortgage loans from Day 1.
How can bank and credit union marketers drive more mobile banking users? Here's seven ideas, starting with the juiciest targets: existing customers.
Customers will sign up for additional banking products and services from the financial institutions with the best digital banking experiences
BB&T, a regional bank in the U.S., is promoting leadership skills in an unusual Gothic-themed app for iPads and iPhones.
Security fears remain the primary concern preventing more smartphone users from adopting mobile payments.
How will financial marketers promote banking products when the shopping experience starts and stops purely in the mobile channel?
In less than 60 seconds, people can open a new bank account simply using the camera on their iPhone or iPad.
Why did U.S. consumers rank Citizen’s Bank highest? And what three critical areas do several banks need to improve in? Find out here.
Westpac will invest $50,000 to develop two concept apps submitted from the public. The bank plans to shake things up with a "game changing" pipeline of new mobile tools.
Facts and marketing strategies to help banks and credit unions send their mobile banking adoption rates through the roof.
A new tablet tool untethers sales staff from their desks so they can open accounts anywhere -- inside a branch or out.