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Mobile Channel Archive

Trendwatch: Mobile Banking As Important As Brushing Your Teeth

If current trends continue, mobile banking could be as important as brushing your teeth. See what else this fascinating study reveals.

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3 Tips to Drive Mobile Banking Adoption

Increase adoption of your mobile banking app and consumers will be more satisfied and less likely to switch.

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Two Thirds Of Small Businesses Now Banking on Mobile Devices

This survey of small businesses should remind you there is more to the mobile banking space than just the consumer market.

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Is Mobile Banking Living Up to Its Promise?

Consumers continue to adopt mobile banking, but how satisfied are they? This national study shows where banks can improve.

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It’s Simple: Banks Need to Build Better Apps… Or Buy Them

BBVA’s recent acquisition of Simple shows how important the digital channel has become, and what it will take for banks to catch up.

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Trendwatch: Mobile-Centric Bank Among First in the U.S.

Customers Bank will launch one of America's first virtual banks built entirely on a mobile banking platform. See it here first.

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Mobile Banking: Critical Switching Trigger Today… Table Stakes Tomorrow

60% of those who switch banks say mobile banking was an big part of their decision. This report says banks must innovate to stay relevant.

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Beat Big Banks By Marketing The Mobile Services They Don’t Have

Smaller institutions don't have to concede the battle for mobile bankers to big boys. Here's how they can use their size as an advantage.

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5.6 Billion Reasons Retail Bankers Need a Smartphone Strategy Now

Skyrocketing smartphone adoption is a powerful motivator for bank marketers, but it requires careful thought to get your strategy right.

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Banks Gain Marketing Edge by Building Mobile Apps for Home Buyers

Banks are rolling out free mobile apps that help consumers find new homes so they can market their mortgage loans from Day 1.

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7 Ways Financial Marketers Can Boost Mobile Banking Adoption Rates

How can bank and credit union marketers drive more mobile banking users? Here's seven ideas, starting with the juiciest targets: existing customers.

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Bank Builds Medieval Role-Playing Mobile Video Game

BB&T, a regional bank in the U.S., is promoting leadership skills in an unusual Gothic-themed app for iPads and iPhones.

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Over Half Of Smartphone Users Make Mobile Payments

Security fears remain the primary concern preventing more smartphone users from adopting mobile payments.

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American Consumers Dubious About Mobile Wallets

Researchers say U.S. consumers don't understand the benefits of mobile wallets.

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Consumers Can Switch Banks In Under a Minute With Smartphone Cameras

In less than 60 seconds, people can open a new bank account simply using the camera on their iPhone or iPad.

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Americans Rank the Top 10 Best and Worst Mobile Banking Apps

Why did U.S. consumers rank Citizen’s Bank highest? And what three critical areas do several banks need to improve in? Find out here.

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Aussie Bank Crowdsources Product Ideas in Mobile App Challenge

Westpac will invest $50,000 to develop two concept apps submitted from the public. The bank plans to shake things up with a "game changing" pipeline of new mobile tools.

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Marketing Strategies To Shatter The Mobile Banking ‘Glass Ceiling’

Facts and marketing strategies to help banks and credit unions send their mobile banking adoption rates through the roof.

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Roving Bankers With iPads Can Open Accounts Anywhere

A new tablet tool untethers sales staff from their desks so they can open accounts anywhere -- inside a branch or out.

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Mobile Banking Critical, But Consumers Ho-Hum About Tablet Apps

A lack of banking apps optimized for tablets leaves consumers to resort to a cruder mobile web experience.

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