Resources
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BLOGS ABOUT FINANCIAL BRANDING
- The Bank Channel
- Currency Marketing’s CU Brand Blog
- Netbanker
- Bank marketing by MarketMatch
- Marketing ROI: Whims from Ron Shevlin
- Anderhmahr Marketing’s CU Hype
- Trabian’s Open Source CU
- North Carolina Credit Union League’s CU Communicator
- Everything CU’s World 2.0 Adventure
- Market Insights Insider
- Creative Brand Communications The Story
- Visible Banking from Christophe Langlois
- CUES Nexus Connection & Skybox
- Bruen/Bensley Blog
- The Better Banking Blog
- That Credit Union Blog
- The CU Loop from Andy LaFlamme, Gen-Y employee at Maine State CU
- Shared iDiz by iDiz Inc
- Banking Kismet
- The sporadic and mysterious CU Skeptic
- Azaroff.com, by William Azaroff
- The Banktastics from The Garland Group
- The DigitalMailer blog, and Click-Connect-Communicate, also from Digital Mailer
- BankInnovation.net from Royal Media Group
- Designing Banks by
- Banking on Customers
- Credit Union Potential by Christian Mullins
- The Corporate Insight Blog from the financial research firm of the same name
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BRANDING RESOURCES
- Branding Strategy Insider
- All About Branding – Articles on a wide range of topics from many contributors
- Brandchannel.com
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NEWS MEDIA & PUBLICATIONS
- ABA Banking Journal
- Adweek
- American Banker
- Bank Marketing
- Brand Week
- Credit Union Business
- Credit Union Magazine
- Credit Union Times
- Credit Union Journal
- CUES Management Magazine
- The Financial Times
- The CEO Report
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RESEARCH
- Filene Research Institute
- Callahan & Associates’ CreditUnions.com
- Raddon Financial Group
- Member Research
- Forrester Research
- Jupiter Research
- Javelin Strategy & Research
- CVJ Solutions
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GEN-Y
- Commonwealth Credit Union’s Young & Free Alberta Gen-Y website
- PSCU Financial Services’ Project New Age and its blog
- Filene’s CU Tomorrow
- CUNA’s YES CU Blog: Serving 18-to-30s
- CUNA article from October, 2007
- BAI’s Banking Strategies article on targeting Gen-Y
- USA Today’s Generation Next collection of Gen-Y intelligence
- Young Money
- 60 Minutes hotly-debated piece on Gen-Y in the workplace
- RBC’s P2P user-generated Gen-Y website about money
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LEAGUES & ASSOCIATIONS
- American Bankers Association (ABA)
- America’s Credit Unions - CUNA’s site for the general public.
- America’s Credit Union Museum - Located in Manchester, NH at the site of the first credit union in America.
- Bank Administration Institute (BAI)
- California & Nevada Credit Union League (CCUL)
- Credit Union Association of Colorado
- Credit Union Executives Society (CUES) - Advancing the professional development of credit union CEOs, senior management and directors.
- Credit Union National Association (CUNA) - The U.S.’s primary credit union trade association.
- CUNA Councils
- Filene Research Institute - An independent, non-profit organization conducting research about credit unions and consumer finance.
- Marketing Association of Credit Unions (MAC) - Trade association for credit union marketing professionals.
- National Association of Federal Credit Unions (NAFCU) - Represents the interests of federal credit unions before the federal government and the public.
- National Association of Credit Union Service Organizations (NACUSO) - Enhances the ability of credit unions to serve their members through CUSOs.
- National Credit Union Administration (NCUA) - Regulatory body for the nation’s federally insured credit unions.
- North Carolina Credit Union League
- Texas Credit Union League (TCUL)
- Washington Credit Union League (WCUL)
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* If you have a suggestion for a link or category to be added this list, please send an email to The Financial Brand.