Websites Archive

Bank’s Innovative Charity Website Signals New Era in Community Giving

January 26th, 2012

A unique website represents an emerging in corporate giving, where banks' customers choose which charities receive donations, not the board and management.

Citibank.com’s Extreme Website Makeover

October 14th, 2011

Check out Citibank's new, dramatically streamlined website, with a bolder, more visual aesthetic and a completely revamped online banking system including PFM tools.

New Visual Trends in Retail Banking Websites

March 23rd, 2011

Bold, bright and dynamic. 7 examples that don’t look anything like bank websites.

12 Best Practices in Online Newsrooms for Financial Institutions

March 21st, 2011

What it takes to build a robust virtual press center and maximize your PR exposure.

10 Financial Microsites Reviewed: The Pros & Cons

December 08th, 2010

How do these 10 bank and credit union microsites stack up? What's working? What isn't?

Fully Flexible Ad Management System for Online Banking Users

August 09th, 2010

Take a look at how Geezeo has integrated its new marketing platform into the company’s white-label personal financial management solution, and you’ll get a glimpse

3 Credit Union Microsites – The Pros and Cons

July 23rd, 2010

Mystery Monkey Tour Contest Financial Institution: GTE Federal Credit Union Microsite: www.GTEFCUMysteryMonkeyTour.com An escaped Rhesus Macaque monkey in Tampa then evaded capture for over a

Don’t Let Those Promotional Microsites Become Porn

July 14th, 2010

When you buy a domain name for your next bank or credit union promotion, buy more than one year. Buy at least two. Better yet,

Credit Union Scavenger Hunt Nearly Doubles Website Traffic

June 30th, 2010

To celebrate the one-year anniversary of its website redesign, Belvoir FCU hosted a virtual scavenger hunt. In its Web Hunt 2010 promotion, Belvoir FCU strategically

First Tech Gets Even More Squirrely

May 19th, 2010

Chuck and Leroy are back. The two First Tech Credit Union spokesquirrels that originally made their debut in the summer of 2009 have returned in

Boring Is Sexy

April 15th, 2010

“Boring is sexy these days,” says Montana 1st Credit Union on its promotional microsite, BoringIsSexy.com. The credit union’s agency, iDiz, cleverly used the promo’s URL

SunTrust’s Holistic Life Lessons at LiveSolid.com

February 11th, 2010

As part of SunTrust’s ongoing “Live Solid, Bank Solid” branding campaign, the bank has launched LiveSolid.com, a large-scale financial education website. LiveSolid.com takes “a holistic

‘Find Me a Banker’: Like Match.com for Banking?

January 07th, 2010

Reviewed and written by Jeff Stephens, CEO/Creative Brand Communications In the summer of 2009, Bank of Utah knew one of its competitors, a community bank

Fighting Axe Grinders and Their Online Vendettas

January 04th, 2010

The Scenario Someone feels they’ve been mistreated by your financial institution. They’re pissed off, so they launch a hard-hitting online vendetta against you, centering around

Trend Alert: Online Financial Makeover Reality Contests

March 13th, 2009

This year, credit unions across the country are offering “savings challenges,” reality-based contests in which selected finalists compete to achieve specific savings and debt reduction