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TV/Video Archive

Consumers Hate This Ad (But They Remembered It)

November 13th, 2008

Earlier this year, Commonwealth Bank in Australia was harshly criticized for hiring a U.S. ad agency. It didn’t matter that the agency was world-famous Goodby,

Mazuma Credit Union hosts video sharing contest

October 31st, 2008

Mazuma Credit Union in Kansas wants to know, “What Are You About?” From September 1 through November 30, people are invited to submit a 25-second

Alabama Credit Union is 79.3% better than a bank

August 28th, 2008

These brand TV ads from Alabama Credit Union are terrific. They are brimming with personality and look nothing like any other financial institution’s ads. (Well

Casting call: Credit union TV ad contest draws 37 entries

June 06th, 2008

In a recent TV ad contest, 37 entrants produced a 23-second spot telling people why they should join SELCO Community Credit Union. Big cash prizes

Is HSBC’s Position as a ‘Worldwide Local Bank?’ Even Possible?

March 05th, 2008

HSBC tries to position itself as a “globally local” bank in this minute-long TV spot about cultural differences. After showcasing a couple things you shouldn’t

News briefs for February 3, 2008

February 03rd, 2008

Web 2.0: Tinker Offers ‘YouTube’-like Contest to Reach Youth CU Beware: A cautionary tale about CU evolution vs. extinction (1:44) TV: Coast Capital is the