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Banking Consumers Getting More Mobile and More Digital
November 10th, 2011
Mobile devices are increasingly becoming consumers' primary banking tools, and not just for Gen-Y.
Mobile Archive
Social Media Check-In Promos Reward Frequent Branch Visits
August 30th, 2011
Check out how one bank and one credit union are using GPS-based social media "check-in" contests. Both reward people for making frequent branch visits, but
Mobile Banking Explodes, Fast Becoming a Basic Expectation
April 07th, 2011
30 million Americans now bank via the mobile channel and Gen Y demands it. Are you ready?
Interactive 3D Ad Brings Bank’s Virtual World to Life
March 30th, 2011
Point your iPhone at this ad and it springs to life, then you can explore the virtual town of Cherryford Hill.
As Smart Phone Growth Explodes, Consumers Demand Instant Account Alerts
March 04th, 2011
Increasingly wired and impatient consumers want account alerts faster than banks are actually sending them.
Credit Union Toys with Microsoft Tag Tech in $15,000 Scavenger Hunt
January 14th, 2011
This mobile phone promotion is as daring and creative as it is complex. But will it work?
FirstBank uses QR codes in a ‘novel’ giveaway
October 20th, 2010
FirstBank uses a new mobile marketing tactic to give away free books, crosswords and Sudoku puzzles.
Online Marketing: How Do You Stack Up?
August 23rd, 2010
Earlier this August, 154 financial institutions participated in The Financial Brand’s 2010 Online Marketing Study, including 49 retail banks and 93 credit unions. 64 of
Fully Flexible Ad Management System for Online Banking Users
August 09th, 2010
Take a look at how Geezeo has integrated its new marketing platform into the company’s white-label personal financial management solution, and you’ll get a glimpse
Cool App: ATM Finder with Augmented Reality
May 17th, 2010
If there are more than 300,000 ATMs in the U.S., why is it that you can never seem to find one when you need it?
Banc Sabadell: First in Europe with iPad app
May 05th, 2010
The iPad hasn’t yet launched in Spain, but that hasn’t stopped Banc Sabadell from getting an early jump on launching its own iPad app. The
Foursquare: Next Stop on the Social Media Bandwagon?
May 04th, 2010
Geolocation is one of the hottest topics in the technology industry today, and holds promise for financial institutions. Generally speaking, geolocation uses GPS-capable mobile phones
TD Releases Free App for iPhone, iPod Touch
April 22nd, 2010
TD’s free mobile application allows personal and small business customers to bank from iPhones and iPod touches, Apple’s two most popular mobile devices. Insurance and
More Credit Unions Move on Mobile Banking
March 04th, 2008
“Banks have no choice but to roll out this platform.” – Steve Bacastow, Dove Consulting Research firm Gartner predicts U.S. banks will start shutting down
