Credit Unions Archive
California regulators have decided credit unions can't suggest "anyone can join" in their ads because it violates the definition of "common bond."
Credit unions can’t even keep pace with population growth in Canada. Members are getting older. And that tax exemption? Gone.
Have community charters and federal tax breaks tilt the competitive advantage in credit unions’ favor? Researchers from the Federal Reserve system take a hard look.
Every year, CUNA honors the best in credit union marketing with Diamond Awards in 33 different categories. Take a look at some of the best here.
Arizona FCU just imposed a $3 monthly “contribution” on all members. Is this a smart strategy that attaches value to the concept of membership? Or will it backfire?
2 in 3 credit union execs see loan growth as critical to putting their organization on the path for growth in 2013. More than half think auto loans are the ticket.
The marketing budgets for the 100 biggest credit unions in the US reveal a number of insights that will surprise anyone in the banking industry. Here’s the rundown.
The world's undisputed king of competitive eating, Joey Chestnut, will compete in the first-ever World Ice Cream Eating Championship, an event organized entirely by Magnify Credit Union.
Young consumers are postponing major life events and thus delaying major purchases, a study shows.
The Financial Brand’s annual study shows that one third of credit unions on Twitter quit, follower growth is sluggish, and 20% of followers are junk.
Do you deserve a raise? See what this credit union study reveals about marketing salaries and bonuses for everyone from senior execs down to coordinators.
Nearly every credit union in the U.S. says it's using Facebook today, but one in 14 of those says they have plans to give it up.
See how this small credit union with a generic name and bland brand transformed its identity to compete with the big boys.
Are branches dead? Data from a comprehensive credit union industry study says no way. Those adding branches are blowing the competition away.
Savings lotteries -- prize-linked, raffle-style “Save to Win” promotions -- dangle cash prizes in exchange for consumers' deposits.
This detailed examination of asset, member and branch growth reveals massive shifts rocking the entire credit union industry.
Here’s a selection of noteworthy winners from 2012 CUES Golden Mirror awards competition honoring excellence in credit union marketing.
VSECU is banned from using words like “bank” and “banking” in its marketing, following a complaint filed by Vermont bankers. But VSECU may get the last laugh.
See nine of the best examples from this year's 74 MACU award-winners, honoring the best marketing in the Canadian credit union industry.
This disturbing and controversial article about a credit union employee secretly filming women's toes illustrates why HR policies may need updating to protect your brand.