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Briefs Archive

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In Brief: Savings Lottery » To Branch, Or Not To Branch?

In Brief: Savings Lottery » To Branch, Or Not To Branch?

May 20th, 2012
Another state legalizes prize-based bank accounts… Raddon Financial Group tackles the prickly subject of branching… Plus 30 more headlines in financial marketing.  
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In Brief: Postage Hike | Shrinking Branches | Social Ads

In Brief: Postage Hike | Shrinking Branches | Social Ads

May 03rd, 2012
Direct mail to get more expensive, complicating ROI… Downsizing the brick-and-mortar channel… Why stress over ‘Likes’ when you can run ads? Plus 36 more headlines.  
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In Brief: CUs Hit $1 Trillion | Life At BofA | Innovation Loop

In Brief: CUs Hit $1 Trillion | Life At BofA | Innovation Loop

April 20th, 2012
Credit union assets top $1 trillion in the US... An insider's satirical look at life inside Bank of America... Citi and Barclays innovate. Plus 33  
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In Brief: Too Crooked To Fail | $4 Gas | Goodbye Pennies!

In Brief: Too Crooked To Fail | $4 Gas | Goodbye Pennies!

April 04th, 2012
Is BofA too crooked to fail? ...At $4 per gallon, it's time to give fuel away in your promos …Canada cuts pennies from circulation. Plus  
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In Brief: Bank Transfer Day | Chasing Unicorns | Couch Banking

In Brief: Bank Transfer Day | Chasing Unicorns | Couch Banking

March 21st, 2012
Another study examines the impact of Bank Transfer Day… Searching for the ROI of social media is like chasing unicorns… Banking from home on iPads…  
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In Brief: Stop Whining | Women | Learning From Apple

In Brief: Stop Whining | Women | Learning From Apple

March 01st, 2012
Banks need to stop boo-hooing about new regs… Why you can't market financial services to women… What Apple teaches about branching… Plus 37 more stories.  
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In Brief: Goodbye ING Direct | Hello Onboarding | Delivery Channels

In Brief: Goodbye ING Direct | Hello Onboarding | Delivery Channels

February 23rd, 2012
Popular ING Direct brand to disappear… Does your organization have an onboarding program? …13 stories about delivery channels …plus 27 more headlines in financial branding.  
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In Brief: Mail Fail | Outlook 2012 | Clicks or Bricks?

In Brief: Mail Fail | Outlook 2012 | Clicks or Bricks?

February 10th, 2012
One of the worst letters sent to a bank customer ever... Deposit and demographic forecast broken down by region... Experts debate the fate of branches…  
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In Brief: E*Trade Superbowl Baby | Banks vs. CUs | Social Struggles

In Brief: E*Trade Superbowl Baby | Banks vs. CUs | Social Struggles

February 02nd, 2012
E*Trade runs a print ad promoting YouTube videos of Superbowl spot... Banks and credit unions have different marketing strategies... Plus 33 more headlines.  
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In Brief: Trust Paradox | 2012 Resolutions | Facebook National Bank

In Brief: Trust Paradox | 2012 Resolutions | Facebook National Bank

January 19th, 2012
Consumers trust their own bank, but not banks in general… Experts offer advice for 2012... Will Facebook launch its own bank? Plus 33 more headlines.  
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In Brief: Inertia | Facebook Frenemies | Dwolla | Cheapster

In Brief: Inertia | Facebook Frenemies | Dwolla | Cheapster

January 06th, 2012
Inertia trumps bank customers' ire… Banks' love/hate relationship with Facebook… Dwolla revolutionizes payments… Plus 25 more headlines!  
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In Brief: OWS Guerilla Stunt | Banking Instincts | Social Strategies

In Brief: OWS Guerilla Stunt | Banking Instincts | Social Strategies

December 06th, 2011
Occupy Wall Street installs very real-looking guerilla signs on a BofA branch… How consumer banking behaviors evolve… And 30 other headlines.  
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In Brief: Debit Card Fee Test Fail | Social Media Backlash

In Brief: Debit Card Fee Test Fail | Social Media Backlash

November 11th, 2011
Why didn't banks test debit card fees first? ...3 in 5 consumers have no interest in engaging with your brand online... Probably because they hate  
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In Brief: The Ultimate Debit Fee Flip Flop Edition

In Brief: The Ultimate Debit Fee Flip Flop Edition

November 01st, 2011
What a bizarre week. Customer fee outrage sparks mass exodus... BofA whines at first, but then flip flops... Then every bank toying with the idea  
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In Brief: It’s All About Fees | Robbery DNA | Rates Hit Highs & Lows

In Brief: It’s All About Fees | Robbery DNA | Rates Hit Highs & Lows

October 20th, 2011
Big bankers suffer fee nightmares, while competitors smell blood… New spray hits robbers with botanical DNA… Credit card rates top record high, mortgages find a  
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In Brief: Loan Growth? | $60 Debit Fee | Overdrafts, Credit Debts Rise

In Brief: Loan Growth? | $60 Debit Fee | Overdrafts, Credit Debts Rise

September 30th, 2011
Is loan growth even possible in this environment… BofA to slap debit card users with $60 in annual fees… Overdraft fees and credit card debt  
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In Brief: Branch Experience Tips | Ka-Ching! | Social Media ROI + Metrics

September 16th, 2011
15 tips for improving the branch experience, plus 3 strategies that should be part of every bank's business plan… A daring (and potentially risky) savings  
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In Brief: 9/11 Facebook App | Deconstructing the Branch | Dollars ‘n Donuts

In Brief: 9/11 Facebook App | Deconstructing the Branch | Dollars ‘n Donuts

September 07th, 2011
AmEx creates a Facebook app commemorating the 9/11 terror attacks… Wells Fargo exec candidly examines the future of branches… Citizens puts a branch in Dunkin  
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In Brief: The $3 Swipe | Best Banks of 2011 | Surviving the Crisis

In Brief: The $3 Swipe | Best Banks of 2011 | Surviving the Crisis

August 19th, 2011
Will consumers pay Wells Fargo $36 per year just to use their debit cards... Money Magazine ranks the best banks... New strategies for retail banks  
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In Brief: Wish List | Kicking Customers Out | Branding Rejection

In Brief: Wish List | Kicking Customers Out | Branding Rejection

August 07th, 2011
What tops bank customers' wish lists… Rewards Checking customers get the boot… Consumers aren't buying banks branding… Plus 27 more headlines from around the world  
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