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Danversbank Brand Makes Sense with ‘Noggin’ and Fresh Copy

Danvers shuns dull lifestage photos for a simple illustrated spokescharacter spouting commonsense expressions.

 
Saturdays & Sunday Branch Hours Becoming the Norm

Are big banks open weekends more than smaller ones? And how do they manage staffing? Check out this study, then take the poll.

 
RFID Chips Spell End to Branch Lines for High-Value Customers

When VIPs walk into Standard Chartered's new high-tech branch, an RFID chip automatically alerts the brand manager and relationship manager.

 
What’s In Store for the Future of Branches

Standard Chartered talks about the changing face of consumer banking and why banks are beginning to think more like retailers.

 
In Brief: I Love You… I Love You Not | PFM | iPads | GPS

Bankers exploit Valentine's Day… iPads open accounts… Banks + PFM should play nice… Gonzobanker tackles GPS… Plus 17 other stories.

 
Free Book with 90+ Photos of Branded Retail Branch Environments

With 78 pages and nearly 100 photos showcasing 27 different retail banking experiences, this book is a must-have.

 
Staff Get Culture Books & Music CDs at Brand Kickoff Pep Rally

ABNB wanted to make sure employees understood its new brand first before unveiling it to the rest of the world. Smart.

 
Creating Sales Without Selling

How to turn financial education materials into leads, referrals and sales.

 
11 Free Tools for Monitoring Your Financial Institution’s Online Reputation

How to monitor, manage and measure your online/social media activities.

 
BankUnited’s Brand Rebirth: From Collapse to Credibility

Like a phoenix from the ashes, BankUnited has resurrected its brand — from FDIC failure to successful IPO — christened with a new identity.

 
Help Wanted Ad Offers Rare Glimpse Into Strategic Marketing Gameplan

You can clearly tell what the strategic priorities are for Servus Credit Union's C-suite simply by reading a new, vividly detailed job description.

 
Social Media ROI vs. ROA: Put Your Money Where Your Word-of-Mouth Is

Even if your ROI is 200% on social media, there's no meaningful impact on ROA unless you make a significant budgetary investment.

 
The Top 10 Most Valuable Bank Brands in the US

A study by Brand Finance puts BofA atop the list of most valuable bank brands in the US, at $30.6 billion. Who else made the top 10?

 
Bank’s Social Media Policy Says Snitch & Spy on Your Friends or You’re Fired

Read the document for yourself and see if you think it sounds reasonable.

 
Study Shows Social Media Sentiment Towards Banks Turns Positive

A research report from Serendio looks at over 300,000 online conversations to calculate and rank bank’s reputations.

 
RBC Debuts New Retail Store Concept

A blend of progressive design, visual merchandising, digital interactivity and Microsoft Surface technology.

 
Creative Showcase: Gay Controversy | VW Bus & Zamboni | QR Codes

Bank struggles with gay stereotype. • Advertising "vehicles" drive awareness. • A total of 18 marketing projects from banks and credit unions.

 
In Brief: Least Evil Banks | Grace Period Fee | 6 Blogs

The 8 least-evil banks... BofA’s ridiculous $6 “grace period” fee... Wells Fargo's 6th blog... To tweet or not to tweet? Plus 15 other articles.

 
Umpqua Bank Debuts Next-Generation Store Model

Umpqua continues to evolve its branch design with a huge green interactive ribbon called the "Discover Wall."

 
BMO Unveils ‘MoneyLogic’ as Online PFM Tools Continue to Spread

Online personal financial management tools are increasingly popular with both banks and their customers. Check out the latest offering from BMO in Canada.

 
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