Comments on: Vantage CU’s Twitter 2.0 Banking Breakthrough

By: Hackers Embarrass Trio of Financial Firms on Twitter : The Financial Brand: Marketing Insights for Banks & Credit Unions

Sat, 30 Oct 2010 16:49:12 +0000

[...] Bottom Line: A hacked Twitter account is more than just a mere annoyance that may cost your financial institution a few followers on Twitter. It’s embarrassing and it undermines people’s trust in you. It suggests to consumers that you aren’t technologically savvy. And it practically eliminates the chance that you might ever introduce a Twitter application like those from ING Direct and Vantage Credit Union. [...]

By: john

john — Thu, 04 Mar 2010 08:29:01 +0000

Hi John.
My mistake, I’ve thought that “white list” status only has refered to API calls per hour and DMs ant its standard 250 coudn’t be boost. As this limit is removed, “Tweet my money” is a real innovation and allows account queries from anywhere a Twitter client is loaded.

By: Eric

Eric — Wed, 03 Mar 2010 16:26:53 +0000

John,

I work at Vantage Credit Union and helped design/launch our TweetMyMoney service. Prior to launch, we applied for, and received, a “white list” approval from Twitter. This approval enables our “myvcu” Twitter account (which handles TweetMyMoney requests) to process a much higher number of DMs than the standard 250 you mentioned. In fact, our “white list” status with Twitter enables our TweetMyMoney service to process thousands of API calls (not just DMs) per hour. I hope this helps address any concern regarding our TweetMyMoney service as it relates to API call volume.

By: john

john — Wed, 03 Mar 2010 09:33:07 +0000

As Tweet my money is becoming a popular service, it can draw lots of Vantage’s customers. The twitter Vantage’s account is easily going to reach the 250 DM limit a day. And the service will be unable to process customer’s request. Customers arguably don’t agree with these glitches.

By: Editor

Editor — Tue, 02 Mar 2010 19:54:30 +0000

But wouldn’t that be a “good problem” to have John?

By: john

john — Tue, 02 Mar 2010 17:28:55 +0000

Well, it’s a great service for twitter users. But there are some impediments like Direct Message limits : only 250 DM’s per account per day. That rather limits the scope.

By: The Financial Brand » 12 technology trends shaping financial marketing

The Financial Brand » 12 technology trends shaping financial marketing — Mon, 11 Jan 2010 23:35:27 +0000

[...] introduce an API for Twitter with its “Fee Tweeter” application. And Vantage Credit Union’s “Tweet My Money” is a fully-proprietary innovation that allows people to access account information and make [...]

By: The Financial Brand » Blog Archive » Petition to verify Twitter accounts for financial firms

Mon, 26 Oct 2009 16:32:24 +0000

[...] banks and credit unions push the envelope on Twitter, as Vantage Credit Union recently did with its “Tweet My Money” service, the stakes will only be going [...]

By: The Financial Brand » Blog Archive » Twitter phishing: It’s here, now

The Financial Brand » Blog Archive » Twitter phishing: It’s here, now — Thu, 15 Oct 2009 15:14:44 +0000

[...] would consumers and financial institutions feel about using Twitter if/when that story [...]

By: Recent Watershed Developments: Twitter Banking « EverythingCU.com World 2.0 Adventure

Mon, 05 Oct 2009 19:01:15 +0000

[...] more coverage: Jeffry Pilcher wrote it up at The Financial Brand Tim McAlpine wrote about it at Currency [...]

By: Nathan Saler

Nathan Saler — Fri, 02 Oct 2009 16:36:43 +0000

Nice article and kudos to Eric, Cam and the Vantage CU team. It’s great to see CUs pushing the innovation factor!

By: Kontoinformationen und Überweisungen per Twitter « Finance 2.0 (electrouncle)

Wed, 30 Sep 2009 15:10:42 +0000

[...] Original Meldung via The Financial Brand [...]

By: Tim McAlpine

Tim McAlpine — Tue, 29 Sep 2009 15:11:30 +0000

TweetMyMoney is very innovative and goes to show that financial institutions of all sizes are capable of breakthroughs if the leadership is open to fresh thinking and experimenting. I have looked through all of TweetMyMoney materials as well—the Vantage team has really covered all of the bases. Awesome new product and an awesome article Jeffry.