September 24, 2009

Are You Killing Your Brand?

There are 7 different ways you could be killing your bank or credit union brand. If you’re like most financial institutions, you’re guilty of at least 3… right now! But how do you know? What if you are committing all 7 of these deadly branding sins?

Almost every financial institution says they have a brand. But most have only fooled themselves into believing they have a “rock-solid brand strategy” when really they don’t have anything close.

“The 7 Deadliest Branding Sins
Financial Institutions Make and How to Avoid Them”

Tuesday, September 29

A Webinar Hosted By Bankerstuff.com

Elevate your organization’s branding I.Q. to new levels with this thought-provoking webinar by Jeffry Pilcher, president of financial branding consultancy ICONiQ, and publisher of TheFinancialBrand.com.

In this session, Pilcher will reveal what he’s discovered by working with hundreds of financial brands over the last 15 years. Warning: All your assumptions may be challenged while you learn the secrets to avoiding the 7 most common – and most deadly – branding mistakes financial institutions make.

If you’re tired of being forced to compete on rates, fees and locations… If you’re ready to find out what’s holding your organization’s brand back… And if you want to know what it takes to build a truly branded financial institution… Then you won’t want to miss this webinar on breakthrough branding.

One Day Only!

Hurry, space is limited, so register now and don’t miss out.

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Previous related stories from The Financial Brand:

• The 7 Deadly Branding Sins
• Results 2.0: Social media for financial institutions
• The Future of Branches
• The 11 C’s of Breakthrough Branding

SPONSORED MESSAGE: Is your bank or credit union ready to go green with its branches? Watch this free webinar playback, “Green Is The New Black,” where the branch-building experts at Momentum outline the strategy, rationale, challenges, advantages and ROI of eco-friendly financial facilities. WATCH NOW