The Future of Financial Branding
July 24, 2008 | Subscribe Free
Looking out 10 years at the landscape of financial brands, what will we see? Here are six trends in this two-part guest post from The Financial Brand over at OpenSource CU.
Read Part 1
- Prediction #1: More of the same
- Prediction #2: More self-deception about service
- Prediction #3: More me-too names
Read Part 2
- Prediction #4: Traditional branches will thrive
- Prediction #5: Innovation will come from extensive R&D
- Prediction #6: Being green won’t make a difference
This article © 2012 by The Financial Brand and may not be reproduced.
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- Video: What is a Brand?
- Evolving for the Future: Repositioning and Repackaging a Bank Brand
- The 2 Most Important Branding Questions You Could Ever Answer
- 10 Of The Best Banking Brands To Watch
