http://thefinancialbrand.com/7211/northwest-resource-hot-hair-challenge/ Ideas and insights for financial marketers. Tue, 22 May 2012 18:48:57 +0000 hourly 1 http://wordpress.org/?v= http://thefinancialbrand.com/7211/northwest-resource-hot-hair-challenge/comment-page-1/#comment-2772 Kasey Skala Thu, 13 Aug 2009 02:38:11 +0000 http://thefinancialbrand.com/?p=7211#comment-2772 This is what innovation is all about. Often times, innovation isn't the result of big campaigns that cost a lot of money or campaigns that bring huge measurable results. This campaign is brilliant. Again, another example of how small banks and credit unions are kicking butt with social media. This is what innovation is all about. Often times, innovation isn’t the result of big campaigns that cost a lot of money or campaigns that bring huge measurable results. This campaign is brilliant. Again, another example of how small banks and credit unions are kicking butt with social media.

]]> http://thefinancialbrand.com/7211/northwest-resource-hot-hair-challenge/comment-page-1/#comment-2749 Tara Street Thu, 06 Aug 2009 19:55:39 +0000 http://thefinancialbrand.com/?p=7211#comment-2749 What an unlikely connection, but how appealing. It shows that you don't have to just target "moms" or "genY" that you can find niche audiences almost anywhere you look... if you look hard enough... and if you have brave credit union clients. What an unlikely connection, but how appealing. It shows that you don’t have to just target “moms” or “genY” that you can find niche audiences almost anywhere you look… if you look hard enough… and if you have brave credit union clients.

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