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	<title>Comments on: 3 Tales of Twitter Success</title>
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	<link>http://thefinancialbrand.com/7016/3-tales-of-twitter-success/</link>
	<description>Ideas and insights for financial marketers.</description>
	<lastBuildDate>Thu, 09 Feb 2012 12:47:13 +0000</lastBuildDate>
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		<title>By: Is your bank drunk at the twitter party? &#124; Financial Marketing Insights</title>
		<link>http://thefinancialbrand.com/7016/3-tales-of-twitter-success/comment-page-1/#comment-29995</link>
		<dc:creator>Is your bank drunk at the twitter party? &#124; Financial Marketing Insights</dc:creator>
		<pubDate>Wed, 18 May 2011 16:22:47 +0000</pubDate>
		<guid isPermaLink="false">http://thefinancialbrand.com/?p=7016#comment-29995</guid>
		<description>[...] that despite the large volume of resources about social media for FIs– some random examples here, here, and here – many institutions deem it necessary to forge onward without a plan or [...]</description>
		<content:encoded><![CDATA[<p>[...] that despite the large volume of resources about social media for FIs– some random examples here, here, and here – many institutions deem it necessary to forge onward without a plan or [...]</p>
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	<item>
		<title>By: Is your bank drunk at the twitter party? &#171; ihelpbanks.com</title>
		<link>http://thefinancialbrand.com/7016/3-tales-of-twitter-success/comment-page-1/#comment-29981</link>
		<dc:creator>Is your bank drunk at the twitter party? &#171; ihelpbanks.com</dc:creator>
		<pubDate>Mon, 16 May 2011 17:01:30 +0000</pubDate>
		<guid isPermaLink="false">http://thefinancialbrand.com/?p=7016#comment-29981</guid>
		<description>[...] that despite the large volume of resources about social media for FIs– some random examples here, here, and here – many institutions deem it necessary to forge onward without a plan or pleasant [...]</description>
		<content:encoded><![CDATA[<p>[...] that despite the large volume of resources about social media for FIs– some random examples here, here, and here – many institutions deem it necessary to forge onward without a plan or pleasant [...]</p>
]]></content:encoded>
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		<title>By: The Financial Brand &#187; Blog Archive &#187; Vantage CU’s Twitter 2.0 banking breakthrough</title>
		<link>http://thefinancialbrand.com/7016/3-tales-of-twitter-success/comment-page-1/#comment-2996</link>
		<dc:creator>The Financial Brand &#187; Blog Archive &#187; Vantage CU’s Twitter 2.0 banking breakthrough</dc:creator>
		<pubDate>Tue, 29 Sep 2009 14:12:37 +0000</pubDate>
		<guid isPermaLink="false">http://thefinancialbrand.com/?p=7016#comment-2996</guid>
		<description>[...] industry has found Twitter both fascinating and puzzling. A few financial institutions have enjoyed some success offering customer service through Twitter, but the vast majority have struggled to integrate the popular social media tool into their [...]</description>
		<content:encoded><![CDATA[<p>[...] industry has found Twitter both fascinating and puzzling. A few financial institutions have enjoyed some success offering customer service through Twitter, but the vast majority have struggled to integrate the popular social media tool into their [...]</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: 4 tales of Twitter success : The Real Lance Brown - Accept no substitutes</title>
		<link>http://thefinancialbrand.com/7016/3-tales-of-twitter-success/comment-page-1/#comment-2952</link>
		<dc:creator>4 tales of Twitter success : The Real Lance Brown - Accept no substitutes</dc:creator>
		<pubDate>Tue, 22 Sep 2009 18:59:56 +0000</pubDate>
		<guid isPermaLink="false">http://thefinancialbrand.com/?p=7016#comment-2952</guid>
		<description>[...] Categories: For My Clients, Twitter stuff  There are actually 4 (very brief) &#8220;tales&#8221; in this blog post by The Financial Brand. They include a bonus tale, so I guess I&#8217;m spoiling the surprise. Sorry. [...]</description>
		<content:encoded><![CDATA[<p>[...] Categories: For My Clients, Twitter stuff  There are actually 4 (very brief) &#8220;tales&#8221; in this blog post by The Financial Brand. They include a bonus tale, so I guess I&#8217;m spoiling the surprise. Sorry. [...]</p>
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		<title>By: The Financial Brand &#187; Blog Archive &#187; Twitter Phishing: How Can It Be Stopped?</title>
		<link>http://thefinancialbrand.com/7016/3-tales-of-twitter-success/comment-page-1/#comment-2761</link>
		<dc:creator>The Financial Brand &#187; Blog Archive &#187; Twitter Phishing: How Can It Be Stopped?</dc:creator>
		<pubDate>Tue, 11 Aug 2009 18:16:09 +0000</pubDate>
		<guid isPermaLink="false">http://thefinancialbrand.com/?p=7016#comment-2761</guid>
		<description>[...] 500 retail banks and credit unions had a Twitter account. With more and more of them offering to help resolve service issue on Twitter, it&#8217;s inevitable that phishing attacks will soon target retail financial consumers&#8230;if it [...]</description>
		<content:encoded><![CDATA[<p>[...] 500 retail banks and credit unions had a Twitter account. With more and more of them offering to help resolve service issue on Twitter, it&#8217;s inevitable that phishing attacks will soon target retail financial consumers&#8230;if it [...]</p>
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	<item>
		<title>By: Editor</title>
		<link>http://thefinancialbrand.com/7016/3-tales-of-twitter-success/comment-page-1/#comment-2722</link>
		<dc:creator>Editor</dc:creator>
		<pubDate>Thu, 30 Jul 2009 15:11:17 +0000</pubDate>
		<guid isPermaLink="false">http://thefinancialbrand.com/?p=7016#comment-2722</guid>
		<description>Anastasia and Meg - Thanks for your feedback. Please keep in mind that it is a little more practical to provide Twitter service when your financial institution serves a large audience. For most credit unions, those with fewer than 10,000 members, there just won&#039;t be enough members on Twitter. And besides, we all know credit unions don&#039;t have any service issues ;)

Rob - I&#039;ll poke around and see what I find. Ubank is certainly adding Twitter followers left and right.</description>
		<content:encoded><![CDATA[<p>Anastasia and Meg &#8211; Thanks for your feedback. Please keep in mind that it is a little more practical to provide Twitter service when your financial institution serves a large audience. For most credit unions, those with fewer than 10,000 members, there just won&#8217;t be enough members on Twitter. And besides, we all know credit unions don&#8217;t have any service issues <img src='http://thefinancialbrand.com/wp-includes/images/smilies/icon_wink.gif' alt=';)' class='wp-smiley' /> </p>
<p>Rob &#8211; I&#8217;ll poke around and see what I find. Ubank is certainly adding Twitter followers left and right.</p>
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		<title>By: Rob Findlay</title>
		<link>http://thefinancialbrand.com/7016/3-tales-of-twitter-success/comment-page-1/#comment-2718</link>
		<dc:creator>Rob Findlay</dc:creator>
		<pubDate>Thu, 30 Jul 2009 01:42:55 +0000</pubDate>
		<guid isPermaLink="false">http://thefinancialbrand.com/?p=7016#comment-2718</guid>
		<description>Be interested for you to contact @montyhamilton for the www.ubank.com.au (@ubank) case study - its been pretty impressive! 
Love your work
Rob</description>
		<content:encoded><![CDATA[<p>Be interested for you to contact @montyhamilton for the <a href="http://www.ubank.com.au" rel="nofollow">http://www.ubank.com.au</a> (@ubank) case study &#8211; its been pretty impressive!<br />
Love your work<br />
Rob</p>
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		<title>By: Meg Sisco</title>
		<link>http://thefinancialbrand.com/7016/3-tales-of-twitter-success/comment-page-1/#comment-2708</link>
		<dc:creator>Meg Sisco</dc:creator>
		<pubDate>Mon, 27 Jul 2009 19:11:37 +0000</pubDate>
		<guid isPermaLink="false">http://thefinancialbrand.com/?p=7016#comment-2708</guid>
		<description>I agree- been difficult trying to see how it could benefit the Credit Union versus add more time restaints to an already tight budget and staff.</description>
		<content:encoded><![CDATA[<p>I agree- been difficult trying to see how it could benefit the Credit Union versus add more time restaints to an already tight budget and staff.</p>
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	<item>
		<title>By: Anastasia Parsons</title>
		<link>http://thefinancialbrand.com/7016/3-tales-of-twitter-success/comment-page-1/#comment-2700</link>
		<dc:creator>Anastasia Parsons</dc:creator>
		<pubDate>Fri, 24 Jul 2009 12:18:27 +0000</pubDate>
		<guid isPermaLink="false">http://thefinancialbrand.com/?p=7016#comment-2700</guid>
		<description>Thank you for this article.  With all the hoopla over Twitter, to specifically show how financial institutions are making it work for them is helpful to those of us in the industry.</description>
		<content:encoded><![CDATA[<p>Thank you for this article.  With all the hoopla over Twitter, to specifically show how financial institutions are making it work for them is helpful to those of us in the industry.</p>
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