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Bancography | Branch Planning, Marketing research, Brand Strategy, Products & Profitability

Creative Showcase: Tongue Papercuts, Money Lovin’

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June 25, 2009 | Free Subscription

BofA Online Banking Billboards

These aren’t recent, but they are great.

Bontrust – “Increase in Currency (Money Love)”

“Mommy, where do little dollar bills come from?” Abe Lincoln stars as the philanderer and the Queen is a slut in this video for a German finance company. Warning: Origami dollar bills engage in some serious hardcore humping. No, it’s not a joke. The beautiful animated graphics belie the dirty, juvenile storyline. It must have cost a chunk of change. Besides 14-year old boys, you’ll have a hard time figuring out who this ad is appropriate for. You won’t believe your eyes.

Kiosk & Display | Digital Merchandising

Del Norte CU – New Mexico Hispanic Music Sponorship

A simple, clever, nice piece of work from 3 Advertising, a talented ad agency in Albuquerque.

Farm Credit Services Southwest – Advertising

More great work from 3 Advertising. Great design, good copy and oozing with a personality that’s totally appropriate for the target audience. This is what can happen when you have a brand focused on a specific and well-defined audience.

EHS Design | Strategic Planning, Interior Design & Architecture

PEMCO – “Relentless Recycler”

Presumably after taking heat from some über-greenies, PEMCO Insurance decides to replace it’s “Obsessive Compulsive Recycler” version of this TV spot with something more sensitive to the feelings of humorless eco-extremists.

Kiwi Bank – Website

An attractive website with an interesting interactive banner on the homepage. Check out this intricately rendered virtual world. It works as a interface to explore “lifestage” products and services.



This article © 2012 by The Financial Brand and may not be reproduced.

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Comments (4)

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  1. Tara Street says:

    The Farm Credit Services stuff is beautiful and great copy. I love it. Perhaps I’m partial because the agency’s name (3 Advertising) sounds so much like ours.

    – Tara, Third Degree Advertising

  2. Hats off to my brothers across the Greenway; the BofA billboards hit it well on all fronts. They’re eye-catching, short and to-the-point. Nice creative work.

  3. your wife says:

    the Bontrust video is gone :( i wanted to see it

  4. Editor says:

    Hi honey. It’s fixed. I promise I’ll fix that leaky toilet next ;)

    Hey, wait a second… Why are you looking at dirty animated videos? 8O

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