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Top 100 Credit Unions Using Social Media

The top credit unions using social media ranked by their overall Power 100 score for the fourth quarter of 2015. If you think your financial institution should be listed here and it isn’t, please click here.

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Power 100 Ranks - Credit Unions Q4 2015

#Credit UnionAreaFacebook LikesTwitter FollowersYouTube ViewsP100 Score
1.00 Nationwide Building Society UK 37,338.00 27,700.00 10,582,965.00 954.00
2.00 Navy USA 1,063,337.00 73,100.00 857,051.00 938.00
3.00 Mountain America USA 192,599.00 13,900.00 447,381.00 193.00
4.00 America First (UT) USA 161,248.00 9,255.00 26,832.00 134.00
5.00 Meridian CAN 11,589.00 3,489.00 1,300,183.00 107.00
6.00 The Golden 1 USA 53,412.00 11,800.00 462,151.00 95.00
7.00 San Diego County USA 51,070.00 13,600.00 212,991.00 81.00
8.00 Vancity CAN 21,652.00 11,000.00 277,853.00 79.00
9.00 Servus CAN 19,157.00 3,350.00 696,662.00 78.00
10.00 DUCA CAN 4,452.00 504.00 981,304.00 74.00
11.00 Grow Financial USA 37,765.00 3,608.00 495,382.00 74.00
12.00 Leaders USA 5,955.00 1,418.00 858,537.00 66.00
13.00 Arizona Federal USA 6,342.00 261.00 769,764.00 62.00
14.00 Verity USA 2,669.00 3,221.00 574,293.00 58.00
15.00 Farm Credit Canada CAN 1,862.00 9,338.00 270,624.00 57.00
16.00 Suncoast USA 63,547.00 980.00 28,930.00 56.00
17.00 OnPoint USA 39,759.00 6,897.00 32,059.00 56.00
18.00 Credit Union Australia AUS 74,212.00 852.00 17,820.00 54.00
19.00 First Tech USA 19,045.00 1,523.00 374,160.00 47.00
20.00 Educators (WI) USA 24,524.00 2,871.00 203,541.00 46.00
21.00 Elevations USA 15,659.00 2,145.00 350,291.00 45.00
22.00 One Nevada USA 21,027.00 7,744.00 152,750.00 45.00
23.00 VyStar USA 54,822.00 1,219.00 16,584.00 45.00
24.00 Scott USA 38,563.00 941.00 194,888.00 44.00
25.00 Pennsylvania State Employees USA 51,429.00 2,310.00 2,955.00 44.00
26.00 Logix USA 11,056.00 1,257.00 412,601.00 43.00
27.00 BECU USA 27,995.00 5,021.00 86,036.00 41.00
28.00 Coast Capital CAN 23,933.00 5,372.00 64,918.00 39.00
29.00 Kinecta USA 37,654.00 2,703.00 10,359.00 37.00
30.00 Member One USA 8,332.00 1,551.00 267,839.00 36.00
31.00 Bellco (CO) USA 8,860.00 4,918.00 148,959.00 36.00
32.00 Michigan First USA 1,948.00 1,051.00 210,534.00 34.00
33.00 Vantage (MO) USA 2,180.00 3,263.00 221,694.00 34.00
34.00 Generations USA 8,905.00 8,803.00 6,568.00 33.00
35.00 Oklahoma Employees USA 2,060.00 3,654.00 11,179.00 33.00
36.00 Michigan State University USA 14,511.00 6,823.00 38,044.00 32.00
37.00 Educational Employees (CA) USA 14,398.00 1,469.00 216,801.00 30.00
38.00 Delta Community USA 18,881.00 2,102.00 143,840.00 29.00
39.00 Spokane Teachers USA 14,195.00 3,615.00 53,631.00 29.00
40.00 Freedom First USA 12,875.00 673.00 247,037.00 29.00
41.00 Advantis USA 13,225.00 3,696.00 108,831.00 29.00
42.00 Truliant USA 25,331.00 2,311.00 9,270.00 28.00
43.00 GTE Financial USA 31,785.00 1,127.00 8,601.00 28.00
44.00 Polish CAN 186.00 259.00 335,240.00 28.00
45.00 Synergy CAN 4,328.00 1,541.00 301,661.00 28.00
46.00 Veridian USA 21,435.00 1,662.00 65,248.00 28.00
47.00 SchoolsFirst USA 32,602.00 1,324.00 11,110.00 28.00
48.00 South Carolina USA 4,317.00 2,975.00 134,417.00 27.00
49.00 I-C USA 2,167.00 323,133.00 27.00
50.00 Seattle Metro USA 4,948.00 4,387.00 168,020.00 26.00
51.00 Nassau Educators USA 26,253.00 3,849.00 1,503.00 26.00
52.00 A+ USA 7,223.00 1,654.00 209,878.00 26.00
53.00 Alliant USA 13,601.00 4,608.00 11,481.00 26.00
54.00 America's Credit Union (ACU) USA 5,680.00 1,837.00 185,553.00 26.00
55.00 Randolph-Brooks USA 13,147.00 3,686.00 17,647.00 26.00
56.00 Verve USA 11,583.00 742.00 195,625.00 26.00
57.00 Citizens Equity First USA 36,323.00 299.00 25.00
58.00 Central Florida Educators USA 18,165.00 3,107.00 8,670.00 25.00
59.00 Coastal USA 18,199.00 3,848.00 4,172.00 25.00
60.00 Affinity (NJ) USA 7,062.00 836.00 218,836.00 24.00
61.00 Idaho Central USA 17,759.00 2,143.00 72,019.00 24.00
62.00 AmeriCU USA 28,379.00 984.00 11,362.00 24.00
63.00 Consumers (MI) USA 6,815.00 1,535.00 77,885.00 23.00
64.00 Wings USA 4,706.00 7,009.00 42,820.00 23.00
65.00 TDECU USA 6,277.00 4,168.00 23.00
66.00 Evolve USA 3,825.00 4,159.00 40,885.00 22.00
67.00 Firstmark USA 14,326.00 1,893.00 79,866.00 22.00
68.00 Pentagon USA 25,962.00 1,587.00 22.00
69.00 Goldenwest USA 16,979.00 1,359.00 37,143.00 22.00
70.00 GECU USA 23,551.00 1,645.00 23,530.00 21.00
71.00 Ent USA 6,976.00 2,866.00 93,826.00 21.00
72.00 Redwood USA 18,613.00 2,945.00 5,809.00 20.00
73.00 Baxter USA 16,859.00 406.00 67,561.00 20.00
74.00 Desert Schools USA 12,094.00 1,631.00 69,431.00 20.00
75.00 Community America USA 14,711.00 1,361.00 22,765.00 20.00
76.00 Bethpage USA 16,660.00 1,246.00 10,656.00 20.00
77.00 Lake Michigan USA 14,421.00 2,433.00 24,363.00 20.00
78.00 Advia USA 14,140.00 143.00 127,793.00 19.00
79.00 Numerica USA 16,720.00 2,244.00 2,371.00 19.00
80.00 WinSouth USA 25,201.00 653.00 19.00
81.00 Mission USA 11,483.00 2,222.00 35,799.00 19.00
82.00 First Entertainment USA 14,936.00 2,161.00 8,361.00 19.00
83.00 Royal USA 15,062.00 1,623.00 9,375.00 19.00
84.00 Michigan First USA 4,239.00 2,639.00 80,681.00 18.00
85.00 Travis USA 16,738.00 1,226.00 7,880.00 18.00
86.00 Greater Building Society AUS 4,007.00 1,103.00 99,542.00 18.00
87.00 SunState USA 26,321.00 100.00 18.00
88.00 St. Jarlaths IE 3,936.00 5,294.00 7,473.00 18.00
89.00 Realtors USA 10,081.00 4,854.00 17.00
90.00 Mazuma USA 3,745.00 3,613.00 27,098.00 17.00
91.00 Founders USA 20,663.00 691.00 1,530.00 17.00
92.00 University (TX) USA 13,116.00 1,887.00 17,563.00 17.00
93.00 People's Choice AUS 6,436.00 2,166.00 61,193.00 17.00
94.00 Deseret First USA 15,325.00 427.00 34,276.00 16.00
95.00 U.S. Postal Service USA 23,378.00 28.00 16.00
96.00 My Community (TX) USA 2,764.00 2,170.00 16.00
97.00 Innovation CAN 1,780.00 1,390.00 63,283.00 15.00
98.00 Peach State USA 10,868.00 942.00 15.00
99.00 Conexus CAN 3,943.00 2,339.00 22,514.00 15.00
100.00 Island Savings CAN 11,056.00 2,428.00 15.00


Note: All data pulled on December 27, 2015.


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Comments

  1. I support all Credit Unions especially Postal – but are your numbers off? 30 followers and 50 tweets and they are in top 100?

  2. Rhonda Nowak says:

    I would love to see this list refined to include their membership numbers, so we can see the results as a percentage of members.

  3. You’re right, Rhonda. It’s interesting to see what kind of “member penetration” rate credit unions achieve in social channels (expressed as a % of total membership). We run that analysis from time to time, but it isn’t data that we collect regularly. The trouble for us is that the database covers both banks and CUs, but banks aren’t required to provide the number of customers they serve in their call reports, which makes it tough to keep everything consistent.

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