http://thefinancialbrand.com/5208/more-proof-of-the-power-of-pr/ Ideas and insights for financial marketers. Sat, 19 May 2012 12:13:30 +0000 hourly 1 http://wordpress.org/?v= http://thefinancialbrand.com/5208/more-proof-of-the-power-of-pr/comment-page-1/#comment-2054 Marketing Trust During the Financial Crisis | linkfeedr Sun, 12 Apr 2009 19:31:02 +0000 http://thefinancialbrand.com/?p=5208#comment-2054 [...] is a key to consumer confidence. Jeff Pilcher of The Financial Brand insists that the survey says PR delivers twice what advertising offers.  Jeff Kear of Branding Brief recommends getting specific.  He says embracing specific, ownable [...] [...] is a key to consumer confidence. Jeff Pilcher of The Financial Brand insists that the survey says PR delivers twice what advertising offers.  Jeff Kear of Branding Brief recommends getting specific.  He says embracing specific, ownable [...]

]]> http://thefinancialbrand.com/5208/more-proof-of-the-power-of-pr/comment-page-1/#comment-1927 Scott Biggs Thu, 26 Mar 2009 18:52:53 +0000 http://thefinancialbrand.com/?p=5208#comment-1927 Good point to make in this very skeptical time! I have heard experts give many different stats as to the value of good press from a trusted media source, but it is clearly a great boost to credibility. Like a personal recommendation from a friend broadcast to thousands of people at once. Good point to make in this very skeptical time! I have heard experts give many different stats as to the value of good press from a trusted media source, but it is clearly a great boost to credibility. Like a personal recommendation from a friend broadcast to thousands of people at once.

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