Comments on: Are Piggy Banks Dead?

By: The Financial Brand » Blog Archive » Choosing the right ad agency

The Financial Brand » Blog Archive » Choosing the right ad agency — Tue, 14 Apr 2009 11:22:25 +0000

[...] other agency has already thought of when starting work on their first financial account (think: piggy banks). Often, these agencies think the bank’s mission or core values or tagline sounds pretty [...]

By: The Financial Brand » Blog Archive » Headlines, snapshots and misc. stories of interest

Thu, 12 Feb 2009 11:10:39 +0000

[...] The Financial Brand wondered whether the ubiquitous piggy bank was destined for the grave. With such a limited range of creative symbols available within the financial industry, it [...]

By: Jeffry Pilcher

Jeffry Pilcher — Thu, 05 Feb 2009 23:41:43 +0000

@LB – Why are piggy banks always pink? BNZ is the only ones brave enough to experiment with different colors?

@Kate – Good one.

By: Kate Thommpson

Kate Thommpson — Thu, 05 Feb 2009 22:36:11 +0000

Don’t forget Smarty Pig – the entire busy is based around a piggy bank! Classic example of trying to ‘own’ the piggy bank as a brand symbol.

By: LB

LB — Thu, 05 Feb 2009 19:38:29 +0000

Piggy banks are dead to me. I’m sick of seeing them in every stock photo search I do for “financial growth” or “planning” or “retirement.” While I respect the fact that they are a symbol of saving or over spending, there are just too many of them out there. Little pink cuties, sure. But they are being really overworked right now. Let’s give them a rest.

By: Ross Graham

Ross Graham — Wed, 04 Feb 2009 17:02:47 +0000

First time we EVER used a piggy bank was for how broken they are.

Check it:
http://www.elfcu.org/index.php?src=forms&ref=Fireyourbank