Is a rebrand in your future? Don’t do anything without this list of five must-ask questions.   GET THE LIST
Bank Marketing Center | Everything You Need

Top 100 Banks On Twitter With The Most Followers

The top 100 banks on Twitter ranked by number of followers through the second quarter of 2014.

POWER 100 MAIN MENU || FAQ || ADD YOUR FINANCIAL INSTITUTION

Related Power 100 Rankings for This Quarter:

The Top 100 Banks With the Most Twitter Followers

# Bank Area Twitter
Followers
Q2 New
Followers
Tweets Q2 New
Tweets
Following
1 BofA USA 307,000 +29,000 4,173 +685 284
2 Citi USA 303,000 +38,000 9,487 +626 4,614
3 Goldman Sachs USA 176,000 +32,000 3,005 +406 103
4 GT Bank NIG 133,000 +13,000 32,900 +9,700 33
5 Wells Fargo USA 101,000 +17,900 5,156 +666 990
6 Kotak Mahindra IN 100,000 +0 8,321 +705 96
7 Capital One USA 93,100 +5,500 9,240 +1,389 257
8 USAA USA 68,700 +4,000 5,548 +230 32,100
9 Credit Suisse CH 64,700 +12,100 3,029 +367 803
10 CIBC CAN 49,000 +23,800 12,300 +2,836 3,171
11 UBS UK 48,800 +11,700 433 +108 8
12 Capital One 360 USA 42,300 +200 9,039 +476 9,948
13 Scotiabank CAN 42,200 +7,600 919 +132 73
14 FNB SA 41,400 +4,600 204,000 +18,000 2,803
15 FirstBank NIG 40,500 +6,300 12,000 +2,397 82
16 Simple USA 38,500 +1,700 22,200 +2,100 1,921
17 Commonwealth AUS 37,800 +4,600 16,000 +1,300 2,835
18 Natwest UK 34,100 +2,100 137,000 +19,000 6,309
19 Chase USA 33,700 +10,400 1,234 +174 208
20 KCB Kenya 33,700 37,700 9,457
21 Barclays UK 33,400 +6,700 66,300 +13,300 175
22 Standard Bank SA 32,300 +9,100 30,500 +2,800 5,731
23 RAKBANK UAE 31,500 +3,500 9,143 +241 1,659
24 ANZ AUS 30,600 +5,900 8,409 +1,083 8,484
25 Emirates NBD UAE 30,300 6,197 859
26 Stanbic Nigeria 26,400 8,464 503
27 NAB AUS 26,300 +2,600 18,600 +1,700 4,352
28 Standard Chartered UK 26,000 +1,200 3,529 +295 536
29 RBC CAN 26,000 +12,200 9,053 +2,293 2,666
30 TD Bank USA 25,600 +1,900 45,300 +2,000 11,100
31 Nedbank SA 24,700 +4,700 41,200 +4,000 21,300
32 Associated Bank USA 24,300 +22,617 3,800 +403 511
33 Westpac AUS 24,100 +2,200 11,900 +1,200 1,519
34 Allied Irish Bank IE 23,200 +2,100 10,900 +2,124 5
35 Virgin Money UK 21,800 +1,400 10,100 +1,034 525
36 Absa SA 19,900 +5,200 29,400 +4,800 1,231
37 BPI PHP 19,500 +1,800 29,400 +3,400 3,560
38 OCBC Malaysia 18,400 311 5
39 ING Direct CAN 18,100 +2,900 13,600 +1,300 4,309
40 Bank of Montreal CAN 18,000 +17,987 6,917 +393 1,317
41 Equity Kenya 17,800 14,200 2,038
42 Axis IN 17,300 +0 1,843 +209 87
43 Ally Bank USA 16,900 +1,400 20,200 +700 596
44 Fifth Third USA 16,100 +1,500 4,761 +490 181
45 RaboDirect IE 15,500 +500 4,995 +357 680
46 ICICI Bank IN 14,300 +1,400 21,800 +2,600 8,180
47 HDFC IN 14,300 +1,500 10,500 +711 189
48 ASB NZ 12,300 +900 13,700 +600 4,200
49 ING Groep NL 12,300 +1,800 742 +80 3,979
50 NetSpend USA 12,200 +5,114 3,716 +210 5,827
Raddon | Strategic Consulting Solutions
# Bank Area Twitter
Followers
Q2 New
Followers
Tweets Q2 New
Tweets
Following
51 United Bank for Africa NIG 11,900 +6,491 6,175 +1,147 850
52 E*TRADE Bank USA 11,900 -100 660 +1 1
53 US Bank USA 11,800 +1,500 6,821 +1,321 964
54 Regions USA 11,800 +1,300 20,100 +1,600 9,444
55 Coutts UK 11,800 +600 4,428 +142 176
56 Access Bank NIG 11,700 +1,200 8,729 +292 25
57 Silicon Valley Bank USA 11,600 +1,000 9,329 +635 1,159
58 PNC USA 10,900 +400 3,625 +278 391
59 IDBI IN 10,700 -200 5,305 +421 30
60 Capitec SA 10,500 +1,155 7,517 +666 389
61 State Bank of India IN 10,200 +2,867 2,070 +15 6
62 BNZ NZ 9,875 +645 13,100 +500 3,586
63 RBS Citizens USA 9,720 +363 12,300 +700 4,893
64 HSBC UK 9,632 +1,051 45,100 +10,100 10
65 Investec SA 8,967 +601 1,911 +120 229
66 Union USA 8,958 +98 3,245 +282 525
67 Co-Operative Bank UK 8,716 +417 4,261 +195 1,556
68 UBank AUS 8,145 +228 6,344 +201 5,804
69 Bankwest AUS 7,799 +2,088 5,911 +601 5,508
70 OCBC SG 7,683 +104 7,047 +160 526
71 Bank of Ireland IE 7,395 +1,135 13,000 +3,237 73
72 Wema NIG 7,118 +243 3,506 +32 623
73 Sterling Nigeria 7,052 7,581 31
74 BBVA Compass USA 6,699 +358 8,882 +1,051 278
75 DBS SG 6,382 +868 19,700 +1,300 167
76 Huntington USA 5,926 +339 3,648 +151 1,202
77 Kiwibank NZ 5,646 +271 4,624 +166 2,160
78 Bank of the West USA 5,457 -81 3,720 +542 546
79 RBS UK 5,398 +411 15,200 +1,800 845
80 Bank of Hawaii USA 5,376 +487 5,723 +206 2,390
81 SkyBank NIG 5,294 +810 5,523 +863 15
82 Ulster IE 5,286 +470 8,364 +1,321 229
83 SunTrust USA 5,240 +429 50,500 +1,800 1,190
84 Moven USA 5,173 +441 2,030 +210 1,139
85 Pinnacle Bank SC USA 4,927 -3 1,934 +10 5,032
86 PC Financial CAN 4,864 +483 5,647 +924 250
87 Umpqua USA 4,700 +314 4,540 +216 622
88 Arvest Bank USA 4,664 +95 2,647 +160 53
89 Popular Community Bank USA 4,580 -122 787 +3 124
90 M&T Bank USA 4,234 +303 1,499 +59 934
91 Northern Trust USA 4,179 +410 929 +182 232
92 North Shore Bank USA 4,084 +82 7,044 +242 2,482
93 Mashreq UAE 3,977 1,950 2,722
94 Westpac (NZ) NZ 3,946 +260 6,938 +463 858
95 Webster USA 3,915 +141 4,568 +220 3,239
96 First Direct UK 3,732 +396 18,100 +4,100 0
97 Bendigo AUS 3,426 +367 3,583 +549 1,299
98 Bank of Melbourne AUS 3,313 +285 4,868 +191 1,322
99 Bank of Queensland AUS 3,182 +245 2,051 +207 1,676
100 Bank of Oklahoma USA 3,056 +76 3,065 +164 271

Note: All data covers social media activity through April, May and June 2014.

Jeffry PilcherJoin over 1,500 of the brightest minds in banking at The Financial Brand Forum 2017 for three days loaded with the big ideas, strategic insights and latest innovations that are transforming the industry today. Hurry, the countdown is on! The conference kicks off May 17th. Don't wait, register now!

All content © 2017 by The Financial Brand and may not be reproduced by any means without permission.

Digital Banking Report | 2017 Trends & Predictions

Comments

  1. Ian Hough says:

    A column that showed their Twitter handles would have been useful.

Speak Your Mind

*

Show Comments