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Top 100 Banks On Twitter With The Most Followers

The top 100 banks on Twitter ranked by total Followers through the first quarter of 2014. If you think your bank or credit union should be listed here and it isn’t, please click here.

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The Top 100 Banks on Twitter

# Bank Area Total
Twitter
Followers
New Twitter
Followers
in Q1 2014
Tweets New
Tweets
Following
1 BofA USA 278,000 +32,793 3,488 +730 195
2 Citi USA 265,000 +45,385 8,861 +393 4,622
3 Goldman Sachs USA 144,000 +30,974 2,599 +354 103
4 GT Bank NIG 120,000 +33,771 23,200 +5,496 28
5 Kotak Mahindra IN 100,000 +12,451 7,616 +813 840
6 Capital One USA 87,600 +2,879 7,851 +1,326 57
7 Wells Fargo USA 83,100 +13,832 4,490 +495 865
8 USAA USA 64,700 +5,747 5,318 +383 32,300
9 Credit Suisse CH 52,600 +14,624 2,662 +354 719
10 Capital One 360 USA 42,100 -268 8,563 +788 9,962
11 UBS UK 37,100 +12,802 325 +98 8
12 FNB SA 36,800 +2,646 186,000 +18,221 2,165
13 Simple USA 36,800 +2,717 20,100 +1,973 1,759
14 Scotiabank CAN 34,600 +5,169 787 +88 61
15 FirstBank NIG 34,200 +7,763 9,603 +2,285 58
16 Commonwealth AUS 33,200 +4,215 14,700 +1,633 2,482
17 Natwest UK 32,000 +2,599 118,000 +17,518 5,352
18 RAKBANK UAE 28,000 +1,544 8,902 +323 1,625
19 Barclays UK 26,700 +5,159 53,000 +11,771 33
20 CIBC CAN 25,200 +14,598 9,464 +2,827 2,612
21 Standard Chartered UK 24,800 +1,937 3,234 +324 535
22 ANZ AUS 24,700 +8,099 7,326 +935 8,467
23 TD Bank USA 23,700 +1,889 43,300 +2,506 10,600
24 NAB AUS 23,700 +2,364 16,900 +1,412 4,155
25 Chase USA 23,300 +1,024 1,060 +141 191
26 Standard Bank SA 23,200 +3,374 27,700 +2,266 5,528
27 Westpac AUS 21,900 +2,426 10,700 +945 1,455
28 Allied Irish Bank IE 21,100 +5,091 8,776 +2,799 5
29 Virgin Money UK 20,400 +3,426 9,066 +1,171 493
30 Nedbank SA 20,000 +2,658 37,200 +4,124 16,100
31 Bank of the Philippine Islands PHP 17,700 +2,036 26,000 +3,398 3,022
32 Axis IN 17,300 +7,576 1,634 +305 87
33 Ally Bank USA 15,500 +803 19,500 +923 591
34 ING Direct CAN 15,200 +463 12,300 +769 4,281
35 RaboDirect IE 15,000 +4,090 4,638 +573 614
36 Absa SA 14,700 +2,000 24,600 +4,849 1,136
37 Fifth Third USA 14,600 +8,635 4,271 +670 180
38 RBC CAN 13,800 +5,677 6,760 +1,310 2,398
39 ICICI Bank IN 12,900 +1,643 19,200 +2,199 7,346
40 HDFC IN 12,800 +1,178 9,789 +748 161
41 E*TRADE Bank USA 12,000 +58 659 +8 1
42 ASB NZ 11,400 +590 13,100 +718 4,206
43 Coutts UK 11,200 +521 4,286 +228 145
44 IDBI IN 10,900 +988 4,884 +947 29
45 Silicon Valley Bank USA 10,600 +1,052 8,694 +699 1,091
46 PNC USA 10,500 +762 3,347 +190 184
47 Regions USA 10,500 +903 18,500 +1,902 8,947
48 Access Bank NIG 10,500 +2,728 8,437 +1,063 2,476
49 ING Groep NL 10,500 +1,095 662 +65 2,915
50 US Bank USA 10,300 +3,479 5,500 +2,730 843
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# Bank Area Total
Twitter
Followers
New Twitter
Followers
in Q1 2014
Tweets New
Tweets
Following
51 RBS Citizens USA 9,357 +749 11,600 +998 4,657
52 Capitec SA 9,345 +792 6,851 +701 382
53 BNZ NZ 9,230 +573 12,600 +640 3,516
54 Union USA 8,860 +490 2,963 +358 510
55 HSBC UK 8,581 +1,293 35,000 +9,201 10
56 Investec SA 8,366 +727 1,791 +230 226
57 Co-Operative Bank UK 8,299 +582 4,066 +183 1,511
58 UBank AUS 7,917 +520 6,143 +249 5,795
59 OCBC SG 7,579 +1,997 6,887 +579 522
60 State Bank of India IN 7,333 N/A 2,055 N/A 6
61 NetSpend USA 7,086 +348 3,506 +209 453
62 Wema NIG 6,875 +259 3,474 +183 615
63 BBVA Compass USA 6,341 +462 7,831 +1,093 241
64 Bank of Ireland IE 6,260 +1,427 9,763 +3,128 65
65 Bankwest AUS 5,711 +331 5,310 +443 5,287
66 Huntington USA 5,587 +419 3,497 +339 1,207
67 Bank of the West USA 5,538 +233 3,178 +581 540
68 DBS SG 5,514 +818 18,400 +1,601 167
69 United Bank for Africa NIG 5,409 +1,051 5,028 +1,041 748
70 Kiwibank NZ 5,375 +357 4,458 +354 2,160
71 RBS UK 4,987 +780 13,400 +1,758 723
72 Pinnacle Bank SC USA 4,930 -108 1,924 +20 5,039
73 Bank of Hawaii USA 4,889 +477 5,517 +247 2,191
74 Ulster IE 4,816 +354 7,043 +985 337
75 SunTrust USA 4,811 +366 48,700 +2,364 1,145
76 Moven USA 4,732 +602 1,820 +222 1,134
77 Popular Community Bank USA 4,702 -307 784 +1 124
78 Arvest Bank USA 4,569 +158 2,487 +134 53
79 SkyBank NIG 4,484 +998 4,660 +599 13
80 Umpqua USA 4,386 +270 4,324 +1,073 588
81 PC Financial CAN 4,381 +539 4,723 +786 226
82 North Shore Bank USA 4,002 +101 6,802 +225 2,448
83 M&T Bank USA 3,931 +365 1,440 +181 875
84 Webster USA 3,774 +174 4,348 +274 3,188
85 Northern Trust USA 3,769 +370 747 +159 177
86 Westpac (NZ) NZ 3,686 +239 6,475 +510 755
87 First Direct UK 3,336 +395 14,000 +3,445 0
88 Bendigo AUS 3,059 +260 3,034 +245 1,148
89 Bank of Melbourne AUS 3,028 +265 4,677 +198 1,306
90 Bank of Oklahoma USA 2,980 +115 2,901 +181 227
91 BOK USA 2,980 +112 2,901 +186 227
92 Bank of Queensland AUS 2,937 +237 1,844 +239 1,642
93 Bank of Ann Arbor USA 2,724 +240 3,201 +358 2,334
94 Union First Market USA 2,624 +75 5,997 +314 795
95 National Bank of Canada CAN 2,617 +741 2,778 +290 1,617
96 First National of Omaha (NE) USA 2,489 +1,612 4,323 +1,288 333
97 Bremer Bank USA 2,448 +132 5,177 +273 1,384
98 1st Mariner Bank USA 2,402 +39 2,082 +48 495
99 BMO Harris USA 2,382 +325 1,945 +180 399
100 First Tennessee USA 2,160 +232 2,428 +392 334

Note: All data covers social media activity through January, February and March 2014. Data is collected on the final day of the quarter. Facebook engagement rates are calculated by dividing the number of users talking about a brand by the number of fans that brand has.

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