http://thefinancialbrand.com/346/branding-expert-says-%e2%80%9ccu-names-long-complicated-generic%e2%80%9d/ Ideas and insights for financial marketers. Sat, 19 May 2012 12:13:30 +0000 hourly 1 http://wordpress.org/?v= http://thefinancialbrand.com/346/branding-expert-says-%e2%80%9ccu-names-long-complicated-generic%e2%80%9d/comment-page-1/#comment-50 Jeffry Pilcher Wed, 11 Jun 2008 15:57:03 +0000 http://thefinancialbrand.com/2008/02/17/branding-expert-says-%e2%80%9ccu-names-long-complicated-generic%e2%80%9d/#comment-50 Laura Ries doesn't have the same authority as her father, Al Ries, the well-revered author of many books on branding and marketing, including "<a href="http://books.google.com/books?as_auth=Al+Ries&sa=X&oi=print&ct=title&cad=author-navigational&hl=en" rel="nofollow">The 22 Immutable Laws of Marketing</a>." Laura Ries doesn’t have the same authority as her father, Al Ries, the well-revered author of many books on branding and marketing, including “The 22 Immutable Laws of Marketing.”

]]> http://thefinancialbrand.com/346/branding-expert-says-%e2%80%9ccu-names-long-complicated-generic%e2%80%9d/comment-page-1/#comment-48 Morriss Partee Tue, 10 Jun 2008 17:39:40 +0000 http://thefinancialbrand.com/2008/02/17/branding-expert-says-%e2%80%9ccu-names-long-complicated-generic%e2%80%9d/#comment-48 My opinion of Laura Ries quickly went south when she started predicting the iPhone would never take off, and kept harping on the issue. I give her credit for not deleting all of the nay-saying posts she made on the iPhone subject, which you can view here: <a href="http://ries.typepad.com/ries_blog/apple/index.html" rel="nofollow">http://ries.typepad.com/ries_blog/apple/index.html</a> She really got that call wrong, and continued to write negatively about it at every opportunity. She seems to have stopped writing on the subject at last. My opinion of Laura Ries quickly went south when she started predicting the iPhone would never take off, and kept harping on the issue. I give her credit for not deleting all of the nay-saying posts she made on the iPhone subject, which you can view here: http://ries.typepad.com/ries_blog/apple/index.html She really got that call wrong, and continued to write negatively about it at every opportunity. She seems to have stopped writing on the subject at last.

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