Comments on: TD Tells Customers To ‘Bank Human’ With Lollipops And Pens http://thefinancialbrand.com/27115/td-bank-human-again-campaign-raises-strategic-questions/ Ideas and insights for financial marketers. Tue, 18 Jun 2013 21:44:05 +0000 hourly 1 http://wordpress.org/?v=3.5.1 By: sarah pham http://thefinancialbrand.com/27115/td-bank-human-again-campaign-raises-strategic-questions/#comment-55084 sarah pham Thu, 31 Jan 2013 04:57:58 +0000 http://thefinancialbrand.com/?p=27115#comment-55084 Correction- TD has live people available for ALL customers. They separate their call centers by region online. You select your region and they give you the human number and the automated- you pick which number you want. Separated by regions assists in cultural misunderstandings… No New Englander would be comfortable with a southern accent they can’t understand… At least not any that I know!

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