In Brief: Pie Promo | Branch Debate | Social Media Strategies
Pie Promo: Northwestern Bank offers unusual incentive for accounts, loans
Political Black Eye: 1 in 10 campaign dollars spent demonizing banks
Innovation in Retail Banking: A 20-page report from BAI
Building Trust: Focus on your bank’s brand, not the industry’s
7 Days a Week: Sunday banking wars heat up in Canada
Deposit Shakeup: In wake of crisis, big banks shift market share rankings
Bluebird: Walmart targets unhappy bank customers with new prepaid card
Investment Decisions: Top 10 sources consumers use for info
The ‘Steve Jobs of Banking’: Not every day a CEO gets called that…
Survey Says… Credit card fraud is common, and repels customers
Delivery Channels
Branch Debate: Panel discusses role and relevance of brick-and-mortar channel
Do Banks Need Branches? A respected industry thought leader weighs in
Is There A Future For Branches? Yes, but they will change
Videos On The Web? First Direct asks customers what they think
Communicating Change: Chase creates overview for website overhaul
Chase Website Remodel: Death of the “Swiss Army Knife” banking homepage?
Mobile Skyrockets: Consumers readily adopting mobile banking tools
Mobile Wallets: Do they go far enough?
Tipping Point: Millennials will force mobile banking into mainstream
Bancology: Alternate channels and branch service models in this newsletter
Glory Days: Photos of the most beautiful old banks in NYC
Social Media
Facebook Marketing: 3 case studies from banks
Social Sentiment: Learning from customers by listening
Complaint Department: The WSJ examines Citi’s Twitter strategy
Counterpoint: Should banks rely on social media for conflict resolution?
See, It Can Work! ING case study highlights social media successes
The CEO Speaks: FNB chief talks about engagement, making banking social
How To: UnityTrust Bank publishes free social media guide for charities
Credit Unions
B-Word: State regulator approves VSECU’s use of “banking” in ads
Innovation Galore! A superb collection of presentations with CU ideas
Authentic Branding: Credit unions need to create an emotional bond
Taken for a Spin? Gesa pays $1 million for naming rights to carousel
Gen Z + Parents = Credit union growth strategy
Every Day is Bank Transfer Day: CUNA tries to revive anti-fee revolt
Now Hiring: Langley FCU ($1.7B) seeks VP/Marketing
Search For More: Briefs, BAI, Canada, Chase, Citi, credit cards, CUNA, First Direct, FNB, Gen-Z, Gesa, ING, Langley, Northwestern, Twitter, UnityTrust, VSECUAll content © 2013 by The Financial Brand and may not be reproduced by any means without permission.

















