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	<title>Comments on: Giveaway $10, Get Big PR Splash</title>
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	<description>Ideas and insights for financial marketers.</description>
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		<title>By: Credit Unions, Here’s That Awareness Campaign Everyone&#8217;s Been Waiting For &#124; The Financial Brand: Marketing Insights for Banks &#38; Credit Unions</title>
		<link>http://thefinancialbrand.com/2523/smcu-10-dollars/comment-page-1/#comment-32822</link>
		<dc:creator>Credit Unions, Here’s That Awareness Campaign Everyone&#8217;s Been Waiting For &#124; The Financial Brand: Marketing Insights for Banks &#38; Credit Unions</dc:creator>
		<pubDate>Tue, 27 Sep 2011 10:17:10 +0000</pubDate>
		<guid isPermaLink="false">http://thefinancialbrand.com/?p=2523#comment-32822</guid>
		<description>[...] things for people is about as shocking as the backwards “Man Bites Dog” headline editors love. One credit union who helped pioneer the “pay it forward” model gave away $2,820 and yielded $1.3 million in [...]</description>
		<content:encoded><![CDATA[<p>[...] things for people is about as shocking as the backwards “Man Bites Dog” headline editors love. One credit union who helped pioneer the “pay it forward” model gave away $2,820 and yielded $1.3 million in [...]</p>
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		<title>By: Pay it Forward, the Ripple Effect &#171; Digital Nuggets Blog</title>
		<link>http://thefinancialbrand.com/2523/smcu-10-dollars/comment-page-1/#comment-3099</link>
		<dc:creator>Pay it Forward, the Ripple Effect &#171; Digital Nuggets Blog</dc:creator>
		<pubDate>Fri, 16 Oct 2009 16:49:20 +0000</pubDate>
		<guid isPermaLink="false">http://thefinancialbrand.com/?p=2523#comment-3099</guid>
		<description>[...] Results for the Seattle Metropolitan Credit Union&#8217;s promotion exceeded expectations and now the same model is being rolled out by another U.S credit union, Servus who are running with the ‘Feel Good Ripple’ campaign. [...]</description>
		<content:encoded><![CDATA[<p>[...] Results for the Seattle Metropolitan Credit Union&#8217;s promotion exceeded expectations and now the same model is being rolled out by another U.S credit union, Servus who are running with the ‘Feel Good Ripple’ campaign. [...]</p>
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		<title>By: The Financial Brand &#187; Blog Archive &#187; Pay It Forward: The Ripple Effect</title>
		<link>http://thefinancialbrand.com/2523/smcu-10-dollars/comment-page-1/#comment-3052</link>
		<dc:creator>The Financial Brand &#187; Blog Archive &#187; Pay It Forward: The Ripple Effect</dc:creator>
		<pubDate>Tue, 13 Oct 2009 11:23:02 +0000</pubDate>
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		<description>[...] They asked people, “If we gave you $10? What would you do for someone else?” For their answers, the credit union gave away $10 to people — free — with the assignment to “pay it [...]</description>
		<content:encoded><![CDATA[<p>[...] They asked people, “If we gave you $10? What would you do for someone else?” For their answers, the credit union gave away $10 to people — free — with the assignment to “pay it [...]</p>
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		<title>By: The Financial Brand &#187; Blog Archive &#187; Intentionally left bank</title>
		<link>http://thefinancialbrand.com/2523/smcu-10-dollars/comment-page-1/#comment-1409</link>
		<dc:creator>The Financial Brand &#187; Blog Archive &#187; Intentionally left bank</dc:creator>
		<pubDate>Thu, 15 Jan 2009 20:56:05 +0000</pubDate>
		<guid isPermaLink="false">http://thefinancialbrand.com/?p=2523#comment-1409</guid>
		<description>[...] Seattle Metro&#8217;s last promotion garnered mounds of media coverage after the credit union announced it was giving away free money. [...]</description>
		<content:encoded><![CDATA[<p>[...] Seattle Metro&#8217;s last promotion garnered mounds of media coverage after the credit union announced it was giving away free money. [...]</p>
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		<title>By: Christmas Bonus! CU ATM to spew $50 bills in lieu of $20s &#124; smarterbank.biz</title>
		<link>http://thefinancialbrand.com/2523/smcu-10-dollars/comment-page-1/#comment-1171</link>
		<dc:creator>Christmas Bonus! CU ATM to spew $50 bills in lieu of $20s &#124; smarterbank.biz</dc:creator>
		<pubDate>Tue, 02 Dec 2008 17:37:15 +0000</pubDate>
		<guid isPermaLink="false">http://thefinancialbrand.com/?p=2523#comment-1171</guid>
		<description>[...] Line: Giving away free money is a sure-fire formula for free PR and word-of-mouth marketing. You get a big marketing bang for [...]</description>
		<content:encoded><![CDATA[<p>[...] Line: Giving away free money is a sure-fire formula for free PR and word-of-mouth marketing. You get a big marketing bang for [...]</p>
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		<title>By: The Financial Brand &#187; Blog Archive &#187; Christmas bonus! ATM to spew $50s in lieu of $20s</title>
		<link>http://thefinancialbrand.com/2523/smcu-10-dollars/comment-page-1/#comment-1150</link>
		<dc:creator>The Financial Brand &#187; Blog Archive &#187; Christmas bonus! ATM to spew $50s in lieu of $20s</dc:creator>
		<pubDate>Fri, 28 Nov 2008 11:13:14 +0000</pubDate>
		<guid isPermaLink="false">http://thefinancialbrand.com/?p=2523#comment-1150</guid>
		<description>[...] Line: Giving away free money is a sure-fire formula for free PR and word-of-mouth marketing. You get a big marketing bang for [...]</description>
		<content:encoded><![CDATA[<p>[...] Line: Giving away free money is a sure-fire formula for free PR and word-of-mouth marketing. You get a big marketing bang for [...]</p>
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