http://thefinancialbrand.com/250/wachovia-way2save/ Ideas and insights for financial marketers. Sat, 19 May 2012 12:13:30 +0000 hourly 1 http://wordpress.org/?v= http://thefinancialbrand.com/250/wachovia-way2save/comment-page-1/#comment-3874 The Financial Brand » 12 technology trends shaping financial marketing Mon, 11 Jan 2010 11:25:15 +0000 http://thefinancialbrand.com/2008/02/03/wachovias-ties-new-automatic-savings-product-to-debits/#comment-3874 [...] automatic savings programs, with its “Keep The Change” project. Then there was Wachovia’s “Way 2 Save.” Citizens Bank recently introduced “GoalTrack Savings,” a goal-based savings account [...] [...] automatic savings programs, with its “Keep The Change” project. Then there was Wachovia’s “Way 2 Save.” Citizens Bank recently introduced “GoalTrack Savings,” a goal-based savings account [...]

]]> http://thefinancialbrand.com/250/wachovia-way2save/comment-page-1/#comment-3332 The Financial Brand » Blog Archive » Automatic savings plan tied to auto loans Thu, 12 Nov 2009 18:44:02 +0000 http://thefinancialbrand.com/2008/02/03/wachovias-ties-new-automatic-savings-product-to-debits/#comment-3332 [...] Some people have complained that savings programs tied to loans is a band-aid solution to promoting thrift. Others have suggested that the only way you can get Americans to save is to make it automatic, and link it to spending behaviors. [...] [...] Some people have complained that savings programs tied to loans is a band-aid solution to promoting thrift. Others have suggested that the only way you can get Americans to save is to make it automatic, and link it to spending behaviors. [...]

]]> http://thefinancialbrand.com/250/wachovia-way2save/comment-page-1/#comment-2355 The Financial Brand » Blog Archive » Get $1 for each Facebook friend from TD Canada Mon, 01 Jun 2009 14:24:25 +0000 http://thefinancialbrand.com/2008/02/03/wachovias-ties-new-automatic-savings-product-to-debits/#comment-2355 [...] similar to Wachovia’s Way2Save product where $1 is automatically transferred to a savings account after every swipe, except TD Canada lets [...] [...] similar to Wachovia’s Way2Save product where $1 is automatically transferred to a savings account after every swipe, except TD Canada lets [...]

]]> http://thefinancialbrand.com/250/wachovia-way2save/comment-page-1/#comment-1382 The Financial Brand » Blog Archive » Wells Fargo + Wachovia = 5th blog for the stagecoach Mon, 12 Jan 2009 21:16:10 +0000 http://thefinancialbrand.com/2008/02/03/wachovias-ties-new-automatic-savings-product-to-debits/#comment-1382 [...] Key Question: Will Wells Fargo use feedback provided by customers in the comments of this blog to guide decisions about the merger? Will they listen to Wachovia customers, like Natalie, who begged them, “Please don’t get rid of Way2Save!” [...] [...] Key Question: Will Wells Fargo use feedback provided by customers in the comments of this blog to guide decisions about the merger? Will they listen to Wachovia customers, like Natalie, who begged them, “Please don’t get rid of Way2Save!” [...]

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