Comments on: Get Your Financial Trademark Now, Before It’s Too Late http://thefinancialbrand.com/2391/financial-trademarks/ Ideas and insights for financial marketers. Tue, 18 Jun 2013 19:13:59 +0000 hourly 1 http://wordpress.org/?v=3.5.1 By: The Financial Brand » Blog Archive » Advanta forces Avanta to become ‘Altana’ http://thefinancialbrand.com/2391/financial-trademarks/#comment-2407 The Financial Brand » Blog Archive » Advanta forces Avanta to become ‘Altana’ Mon, 15 Jun 2009 11:22:37 +0000 http://thefinancialbrand.com/?p=2391#comment-2407 [...] Takeaway: It’s almost impossible to find a real word that isn’t already trademarked in the financial industry. Coined- and unconventional names are the safest path. Not only are you more likely to end up with a [...]

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