Financial marketing and promotion roundup – Oct 3
Here are recent stories of interest from around the web.
Click on the hotlinks to read the full story.
Marketing Budgets: Getting what you need
Dub Machine: Groovy promo targeting Gen-Y
Bank in the Box: Private bank picks up shoeboxes and deals with whatever you put in it
Wallet World: PNC makes you play ZIP code roulette to play game
Fee Pig: Charlotte Metro uses pigs to dig at banks in latest TV spot
Dear John: A direct mail campaign about breaking-up with your bank
Winner! Yearly contest awards room makeover
Ad Up: Oppenheimer campaign includes TV, print and its first online effort
Like, Umm a…Spokester: Credit union hires intern to be its voice for Gen-Y
Big Winners: ABA’s marketing champs
Refer a Friend: One bank’s take on this popular promotion
Compliance: Tips for advertising deposit products
Deposit Disclosures: NCUA says you can now use the logo only
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More stories about: Briefs, ABA, Gen-Y, NCUA, Oppenheimer, PNC 
