In Brief: Bank Transfer Day | Chasing Unicorns | Couch Banking
[ ♥ = Denotes a favorite of The Financial Brand.]
Bank Transfer Day: Time to believe the hype? ♥
Priming the Pump: Growth in bank advertising outstrips revenues ♥
Chase Says: 70% of customers with <$100,000 are unprofitable
The Relationship Pricing Trap: It’s not the same as relationship profitability
Infographic: Stats and figures about teens + money ♥
Virgin Money: Can Sir Richard Branson shake up banking?
Advertising Boycott: Capital One pulls ads from Rush Limbaugh show
Chart of the Day: It’s too much work to switch banks
JD Power Study: Why do consumers shop for a new bank?
Social Media
Chasing Unicorns: Searching for the mythical ROI of social media ♥
Tweet Your Way to Savings: Pimp Amex on Twitter for discounts at retailers
Social Credit Card: Barclays launches card with social giveback component
And Yet Another Card With a Social Media Angle: This one’s from Citibank
3 Ideas: Ways to integrate social media into retail banking products
Practical Advice: Ron Shevlin responds to the “3 Ideas” article above
The Lone Tweeter: How one guy manages all the tweets for Deutsche Bank
Reality Check: 3 things that are killing credit union Twitter accounts
106,214 Followers: How did this bank became one of the biggest on Twitter?
Top Tweeters: 100 of the most influential accounts in finance on Twitter
Delivery Channels
Bank on Your Couch: iPads and finance apps let consumers bank from home
P2P Payments: FNB integrates mobile banking with Facebook
Study: Mobile banking adoption to reach 50% by 2016
Ties That Bind: Financial institutions focus on developing sticky mobile apps
Mobile PFM: A new solution for community banks with Kasasa360
Increasing Adoption: Geezeo aims to kick-start consumers’ use of PFM
Cross-Selling: At the ATM (picture)
Mobile Marketing: Fifth Third puts QR code on ATM receipt
I’m Ugly: An open letter from your typical credit union’s website ♥
Umpqua Bank: Recognized for having one of world’s friendliest websites
Clean & Simple: Bethpage FCU rolls out a fresh new website
Not There Yet: PIN still dominates, as contactless payments struggle
Safari Guy: Credit union’s creative promo builds awareness of new branch
Promotions
Schools Compete for $5K: Over 1 million votes cast in Beneficial Bank contest ♥
Diamond Anniversary: Credit union gives away 1/2 carat diamonds for 75th
BuzzPoint Banking: One bank’s way to reward customers for shopping locally
Money Makeover: Credit union calls for entrants in $8K Money Coach contest
Credit Unions
New Record: 1.3 million members added last year
Bank Fees Pay Off… For credit unions, that is
The CU C-Suite: Strategic considerations in a new economic landscape
‘Banks Don’t Like You’ A new campaign from CO-OP Financial Services
‘You Can Do That!’ Mutual Savings Credit Union unveils new brand
Search For More: Briefs, AmEx, ATMs, Bank Transfer Day, Barclays, Beneficial, Bethpage, Capital One, Chase, Citi, Deutsche, Facebook, FNB, Geezeo, Gen-Y, iPad, mobile banking, Mutual Savings, PFM, QR codes, Ron Shevlin, Twitter, Virgin MoneyAll content © 2013 by The Financial Brand and may not be reproduced by any means without permission.
