Bancography | Branch Planning, Marketing Research, Brand Strategy, Products & Profitabilty

In Brief: Bank Transfer Day | Chasing Unicorns | Couch Banking

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Bank Transfer Day: Time to believe the hype?

Priming the Pump: Growth in bank advertising outstrips revenues

Chase Says: 70% of customers with <$100,000 are unprofitable

The Relationship Pricing Trap: It’s not the same as relationship profitability

Infographic: Stats and figures about teens + money

Virgin Money: Can Sir Richard Branson shake up banking?

Advertising Boycott: Capital One pulls ads from Rush Limbaugh show

Chart of the Day: It’s too much work to switch banks

JD Power Study: Why do consumers shop for a new bank?

Getty Images | Content Marketing

Social Media

Chasing Unicorns: Searching for the mythical ROI of social media

Tweet Your Way to Savings: Pimp Amex on Twitter for discounts at retailers

Social Credit Card: Barclays launches card with social giveback component

And Yet Another Card With a Social Media Angle: This one’s from Citibank

3 Ideas: Ways to integrate social media into retail banking products

Practical Advice: Ron Shevlin responds to the “3 Ideas” article above

The Lone Tweeter: How one guy manages all the tweets for Deutsche Bank

Reality Check: 3 things that are killing credit union Twitter accounts

106,214 Followers: How did this bank became one of the biggest on Twitter?

Top Tweeters: 100 of the most influential accounts in finance on Twitter

Delivery Channels

Bank on Your Couch: iPads and finance apps let consumers bank from home

P2P Payments: FNB integrates mobile banking with Facebook

Study: Mobile banking adoption to reach 50% by 2016

Ties That Bind: Financial institutions focus on developing sticky mobile apps

Mobile PFM: A new solution for community banks with Kasasa360

Increasing Adoption: Geezeo aims to kick-start consumers’ use of PFM

Cross-Selling: At the ATM (picture)

Mobile Marketing: Fifth Third puts QR code on ATM receipt

I’m Ugly: An open letter from your typical credit union’s website

Umpqua Bank: Recognized for having one of world’s friendliest websites

Clean & Simple: Bethpage FCU rolls out a fresh new website

Not There Yet: PIN still dominates, as contactless payments struggle

Safari Guy: Credit union’s creative promo builds awareness of new branch

Kiosk & Display | Migrate Your Digital Signage to Windows 7

Promotions

Schools Compete for $5K: Over 1 million votes cast in Beneficial Bank contest

Diamond Anniversary: Credit union gives away 1/2 carat diamonds for 75th

BuzzPoint Banking: One bank’s way to reward customers for shopping locally

Money Makeover: Credit union calls for entrants in $8K Money Coach contest

Credit Unions

New Record: 1.3 million members added last year

Bank Fees Pay Off… For credit unions, that is

The CU C-Suite: Strategic considerations in a new economic landscape

‘Banks Don’t Like You’ A new campaign from CO-OP Financial Services

‘You Can Do That!’ Mutual Savings Credit Union unveils new brand

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