Quantcast
Third Degree Advertising | Q&A Interview with Thad Angelle
rss
Bancography | Branch Planning, Marketing research, Brand Strategy, Products & Profitability

Harris Bank Says It’s ‘Here to Help’

Share on Twitter
September 17, 2008 | Free Subscription

soliloquiy, shrimp, sojourn, serene, sailboat



This article © 2012 by The Financial Brand and may not be reproduced.

Market Match | New How-To Sessions in 2012

Related Articles From The Financial Brand:

More stories about: Advertising, Branding, , , , , ,

Comments (6)

RSS feed for commments on this article

  1. Belinda says:

    Check out Harris TV commercials on harrisbankhelps.com. Just click on sitemap.

  2. Thanks Belinda. I found the TV spots later, and meant to circle back and add the hotlink. Thanks for the reminder. It’s done now (article revised).

    It would be nice if Harris had the spots at a corporate YouTube account. You guys have a lot of great spots from prior campaigns, and it’d be great to find all of Harris’s TV ads — both past and present — in one location. Just a suggestion.

    Thanks again for the comment.

  3. Belinda says:

    Thanks Jeffry. Great suggestion. I agree.

  4. Brady Walen says:

    It’s interesting to see Harris treat this as some kind of formal launch of the “here to help” campaign – as the message and advertisements promoting it (especially bilboards and public transportation ads) have been around Chicago for a long time – I’d guess for more than a year now.

    In the past 2 weeks however, I have noticed that the ads have seemed to resurface – and by the looks of it, Harris is certainly putting some muscle behind the campaign. And, from what I’ve seen, the ads do find clever ways to help people navigate the city of Chicago.

  5. Yeah Brady, it’s interesting that they pulled back from TV for a while, especially after having so many successful TV campaigns in years past.

  6. Allan says:

    It’s too bad that the spots aren’t posted to youtube or some other viral source…

Post a Comment




If you want a picture to show with your comment, go get a Gravatar.

Next article recommended for you