The Financial Brand is pleased to announce the launch of a new webinar platform as part of the site’s continuing commitment to deliver educational resources and professional development tools to bank and credit union marketers. You’ll notice a new “Webinars” tab added to the site’s main navigation bar.
There are four presentations already in the webinar library, with many more to come. You can find brief descriptions of these webinars below. All the presentations are free, and available for immediate, on-demand playback.
Soon The Financial Brand’s webinar library will be rich with insightful presentations from many of the financial industry’s most respected branding and marketing thought leaders. As webinars are added, each will be announced in an article summarizing its content.
If you or your organization has a presentation to share with thousands of financial marketers — whether it be about branding, branches, social media, advertising or another marketing topic — and would like to participate in The Financial Brand’s webinar library, please send an email to the editor and we’ll get started.
The 11 Cs of Breakthrough Branding
Put these 11 distinct, proven principles to work for your organization. These are the steps you must take in order to create, execute and maintain a strong, vibrant and growing brand. Presented by Jeffry Pilcher, publisher of The Financial Brand. Length: 32 minutes. Cost: FREE!
Taking Advantage of New Market Opportunities: 10 Areas for Financial Institutions in 2011
This fast-paced session introduces 10 areas of opportunity for community banks and credit unions in 2011, encouraging bankers to think differently and leverage opportunities that may be lurking amid the changes in their own markets. Length: 22 minutes. Cost: FREE!
Branches Still Matter: How to Evaluate New Branch Sites and Current Branch Performance
Bancography presents tactics for evaluating potential branch sites and shows how those same tactics can be used to assess current branch performance. These disciplines are critical because branches remain at the heart of successful financial institutions. Length: 45 minutes. Cost: FREE!
The Future of Checking: Fee or Free?
Is the death of free checking avoidable, or are fees the only way forward? Watch this in-depth presentation about how recent industry changes will affect consumer and have a radical impact on your financial institution’s future. Length: 50 minutes. Cost: FREE!
Put your presentation in front of thousands of bank and credit union marketing. You will position your company as experts in your field and generate qualified leads. If you’re interested, please send an email to The Financial Brand.
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