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	<title>Comments on: &#8220;Save Michigan,&#8221; Cries Chemical Bank</title>
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	<description>Ideas and insights for financial marketers.</description>
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		<title>By: Should Banks Devote a Good Portion of Resources to Advertising? &#171; market insights insider</title>
		<link>http://thefinancialbrand.com/1601/chemical-save-michigan/comment-page-1/#comment-2941</link>
		<dc:creator>Should Banks Devote a Good Portion of Resources to Advertising? &#171; market insights insider</dc:creator>
		<pubDate>Mon, 21 Sep 2009 19:57:19 +0000</pubDate>
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		<description>[...] it wasn&#8217;t a quick fix &#8211; The Financial Brand covered the campaign more than a year ago here, and the bank&#8217;s brand building continues with the latest iteration &#8211; the &#8216;Mich [...]</description>
		<content:encoded><![CDATA[<p>[...] it wasn&#8217;t a quick fix &#8211; The Financial Brand covered the campaign more than a year ago here, and the bank&#8217;s brand building continues with the latest iteration &#8211; the &#8216;Mich [...]</p>
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		<title>By: The Financial Brand &#187; Blog Archive &#187; Countybank cooking up biscuits for breakfast</title>
		<link>http://thefinancialbrand.com/1601/chemical-save-michigan/comment-page-1/#comment-1167</link>
		<dc:creator>The Financial Brand &#187; Blog Archive &#187; Countybank cooking up biscuits for breakfast</dc:creator>
		<pubDate>Tue, 02 Dec 2008 11:22:20 +0000</pubDate>
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		<description>[...] The bank then updated the billboards with a URL, howdoyoulikeyours.com. Earlier this year, Chemical Bank in Michigan used a similar tactic with its teaser billboards. [...]</description>
		<content:encoded><![CDATA[<p>[...] The bank then updated the billboards with a URL, howdoyoulikeyours.com. Earlier this year, Chemical Bank in Michigan used a similar tactic with its teaser billboards. [...]</p>
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