In Brief: Hijacked promo, dirty laundry, Facebook

Every week, The Financial Brand shares articles, websites and other links relevant to financial marketers. This week, there were 10 stories from around the web that caught The Financial Brand’s attention. Click on the hotlinked summary to read the full story.

Hijacked: How Bankwest piggybacked off rival NAB’s search promotion

Dirty Laundry: Woman complains about SunTrust to her 4,400 Twitter followers

Accounting Hypocrisy? NCUA cuts $2 million from budget…but hires Suze Orman

Facebook: How Nedbank is doing it right

Unfriendly: ANZ collections staff disciplined over phony Facebook account

Insights & Advice: 5 pitfalls of bank branding

Banks Hard Sell: Opt in for more overdraft fees

Mobile RDC: In touch and out of the branch

Grand Opening in Pictures: The first new bank on High Street in over 100 years

Oz Shrinking? Australia has 2 big banks, not 4