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Datahead: Opt-in, Reg E, Innovation, More…

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June 14, 2010 | Free Subscription

34%
Number of big bank customers who say they ‘definitely will not’ switch during the next 12 months.
— ABA Bank Marketing Magazine

1.4%
Growth in credit union membership in 2009. It was 1.6% in 2008.
2009 – 91,175,370
2008 – 89,861374

356
Number of credit unions that disappeared in 2009
— CreditUnions.com

924
Number of banks that have disappeared since 2005.
— Market Rates Insight

7,507
Number of bank branches that have been built since 2005.
— Market Rates Insight

21,341
Number of credit union branches in 2010, 51 more than in 2009.
— CreditUnions.com

$400B
Total of all nonperforming loans at U.S. banks (5.46% nationwide).
– Gonzo Banker

23%
Consumers who think it’s justifiable to default on a mortgage if their home is underwater.
— National Foundation for Credit Counseling

26%
Percentage of consumers saying they would opt in to an overdraft program.
22% would not and 39% were undecided.
— Nielsen

http://www.marketingcharts.com/direct/one-quarter-of-consumers-will-opt-into-overdraft-protection-13123/

Only one-quarter (27%) of consumers claim to know all about the new regulations. Most have just heard a little (37%) or never heard of the changes (36%)
— Nielsen

http://www.marketingcharts.com/direct/one-quarter-of-consumers-will-opt-into-overdraft-protection-13123/

70%
Bankers who said they were more innovative than their competitors.
— Accenture/Bank Technology News

http://www.americanbanker.com/btn_issues/23_6/the-innovation-illusion-1020123-1.html

72%
Banks saying that innovation was one of their top three priorities.
— Accenture/Bank Technology News

http://www.americanbanker.com/btn_issues/23_6/the-innovation-illusion-1020123-1.html

63%
Bankers saying their company is looking for the next “silver bullet” versus developing a portfolio of innovations.
— Accenture/Bank Technology News

39%
Percentage of “innovative” new products that have failed because of incorrect pricing.
— Accenture/Bank Technology News



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Comments (3)

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  1. [...] Brand* released another of his popular “Datahead” posts with info from Nielsen about how educated consumers are about Reg E changes. 37% of those polled were “kind of” aware, while 36% had “no clue”. With [...]

  2. [...] • Datahead: Opt-in, Reg E, Innovation, More… [...]

  3. [...] doing terrible things with our money and laughing it off. Yes, people get mad at their bank. Will they switch? Probably not. They’ve been told that being with a big bank means more fees but greater convenience, which [...]

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